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Why Baker Mayfield, James Harden and Amara La Negra Are TV’s Social Media MVPs of the Week

The Oklahoma Sooners quarterback, a Rockets guard and a new “L&HH” star had viewers talking passionately on social media

Check out the week’s most emotionally reacted-to TV personalities and characters, from the Oklahoma Sooners quarterback to a “Love & Hip Hop” star.

The Wrap has partnered with Canvs, the emotion measurement company, for a weekly look at some of the characters and personalities that have TV viewers the most worked up on social media. The data below covers Dec. 27, 2017 through Jan. 2, 2018 and is drawn from the most emotionally reacted-to television programs, including broadcast, cable, streaming and PPV.

The most emotionally reacted-to program of the period measured was the college football Rose Bowl between Georgia and Oklahoma, which was broadcast on ESPN and accumulated 223,104 Emotional Reactions (ERs). Oklahoma quarterback Baker Mayfield was the most-mentioned player of the day, despite his team’s eventual 54-48 loss in double overtime. Oklahoma fans applauded Mayfield’s efforts throughout the game as Georgia fans made fun of his (and his team’s) ultimate defeat.

The NBA matchup between the Houston Rockets and Boston Celtics was broadcast on TNT and generated 67,287 ERs, with Rockets guard James Harden being the most-mentioned player. Although the Celtics trailed Houston for most of the game, in the final seconds Harden committed two offensive fouls that led to Boston’s last-minute triumph 99-98. Rockets fans were, to put it kindly, less than amused, while Bostonians LOLed around the Twittersphere.

The latest installment of VH1’s hit franchise “Love & Hip Hop” premiered on Jan. 1 (33,181 ERs) and this time it’s set in Miami. Dominican artist Amara La Negra instantly captured the hearts of viewers, with many tapping away messages of adoration and exclamations about her beauty. Of course, there will always be a few haters on social media, but for the most part discussion around La Negra was overwhelmingly positive.