McDonald’s Bungles Szechuan Sauce Promo for ‘Rick and Morty’ Fans, Promises Do-Over

“We want to make this right,” fast-food chain tweets after the limited release launch of the sauce went chaotic

Rick and Morty McDonalds Szechuan Sauce

McDonald’s admitted that it bungled a one-day promotion on Saturday to bring back it long-discontinued szechuan sauce — which led to widespread outcry from fans of “Rick and Morty” who found the condiment in very limited supply.

“Szechuan Sauce is coming back again this winter,” said McDonald’s on Sunday. “We’re bringing more — a lot more — so that any fan who’s willing to do whatever it takes for Szechuan Sauce will only have to ask for it at a nearby McDonald’s. We want to make this right. You’re some of the best fans in this, or any, dimension … and we plan to deliver on that promise as soon as possible. Stay tuned.”

Adult Swim’s “Rick and Morty” sparked a campaign in April to bring back the sweet and tangy fast food indulgence after it was featured on the Season 3 premiere.

The fast-food chain offered very limited supplies of the condiment — first introduced in 1998 as a promotion for the Disney animated film “Mulan” — to selected stores nationwide.

But thousands of fans turned up — and were turned away without getting hands on the sauce. So they took to their smartphones to complain on social media.

The promo was the result of an onscreen campaign in the Adult Swim cartoon, in which Rick Sanchez (an eccentric, alcoholic scientist voiced by Justin Roiland) declared that his personal goal was to locate more of McDonald’s szechuan sauce.

“If it takes nine seasons, I want my McNugget dipping sauce, Szechuan Sauce, Morty,” Rick told his teenage grandson Morty Smith (also voiced by Justin Roiland).

Obviously a closet McDonald’s fanatic, Roiland also shared the link for a Change.org petition to persuade the Golden Arches to revive Szechuan Sauce.

Fortunately the viral message also reached the ears of a McDonald’s chef, who tweeted back: “I’ll see what I can do.”

Read McDonald’s statement below.

https://twitter.com/McDonalds/status/917169818725384192?ref_src=twsrc%5Etfw&ref_url=http%3A%2F%2Fwww.vulture.com%2F2017%2F10%2Fmcdonalds-szechuan-sauce-will-return-rick-and-morty-fans.html

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