Are TV Mega Deals Worth It? Why Studios Are Paying So Much for Producing Talent

”Whether or not the currency of dollars makes sense, the currency of prestige may at the end of the day win out,“ one analyst tells TheWrap

NBCUniversal’s decision this week to pull “The Office” from Netflix is just the latest sign of the shifting landscape for streaming services. Even bigger changes are coming thanks to mega deals with many of the top producers in television.

But will those deals pay off?

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Tony Maglio

TV Editor • tony.maglio@thewrap.com • Twitter: @tonymaglio

Tim Baysinger

TV reporter • tim.baysinger@thewrap.com • Twitter: @tim_bays