AT&T and premium cable channel Starz have agreed to continue their relationship, following stalled negotiations and claims of racism from “Power” executive producer 50 Cent.
Both parties were at a standstill approaching a deadline that would make the station, the second-most popular on AT&T’s U-Verse platform according to Starz, unavailable to customers. Deal points were resolved on Saturday, TheWrap has learned.
“AT&T and STARZ have reached an agreement to continue our long-standing relationship,” a rep for the channel said in a statement.
Prior to the resolution, 50 Cent aka Curtis Jackson sounded off on social media on the talks, invoking his network drama and suggesting the telecom giant was prejudiced.
“Man I’m sorry I have to say this, but AT&T is racist they have had issues in the past and here we go again,” Jackson wrote on Instagram. “500,000 homes will not be able to view the next episode of POWER. #EFFENVODKA #FRIGO #SMSAUDIO”
Jackson posted several more times about the subject, the last post featuring the Comcast and Time Warner Cable logos and urging AT&T customers to switch providers. “If your a fan of POWER and you have AT&T as a cable carrier, you will no longer see it,” he wrote. “Switch to Anything but AT&T.”
Starz first became available on AT&T in 2006, and touts itself to be the second only to HBO in the subscriber network.
Take a look at the potential hit makers for ABC, CBS, NBC, Fox, and The CW "The King of 7B" -- Craig Ferguson (ABC Studios, Rhode Island Ave. Productions)
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"The King of 7B" -- Craig Ferguson (ABC Studios, Rhode Island Ave. Productions)