Ratings: ‘Better Late Than Never’ Debut Scores After ‘AGT’

Ignoring ABC’s primetime game show adaptations, NBC reality series is top summer launch

Last Updated: August 24, 2016 @ 11:23 AM

The NBC reality show “Better Late Than Never” debuted Tuesday to the summer’s top demo rating and overall eyeball count for a brand-new series.

Starring Henry Winkler, William Shatner, Terry Bradshaw, George Foreman and Jeff Dye, the bucket list alternative comedy earned a 1.6/6 rating in the key 18-49 demographic and 7.4 million total viewers. Of course, lead-in “America’s Got Talent” is mostly to thank for that strong tune in.

NBC was first in ratings with a 2.1 rating/8 share in the advertiser-coveted 18-49 demographic and in total viewers with an average of 9.8 million, according to preliminary numbers. “AGT” at 8 p.m. ET earned a 2.4/9 and 11.1 million viewers. “Better Late Than Never” followed.

CBS and ABC tied for second in ratings, both with a 0.8/3. CBS was second in total viewers with 5.7 million viewers, ABC was third with 3.5 million viewers.

For CBS, sandwiched between reruns, the 9 o’clock “Zoo” had a 0.8/3 and 4.9 million viewers.

For ABC, “Bachelor in Paradise” at 8 p.m. ET posted a 1.4/6 and 4.9 million viewers. The after-show at 9 got a 0.7/3 and 2.8 million viewers. A retrospective of “The View” at 10 received a 0.4/2 and 2.7 million viewers.

Telemundo was fourth in ratings with a 0.7/3 and in viewers with 1.62 million.

Univision was fifth in ratings with a 0.6/2 and in viewers with 1.55 million.

Fox was sixth in ratings with a 0.4/2 and in viewers with 1.3 million, airing repeats.

The CW was seventh in ratings with a 0.2/1 and in viewers with 770,000. Following a rerun, “MADtv” at 9 p.m. ET managed a 0.2/1 and 656,000 viewers.


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