Blac Chyna Loses Bid to Trademark the Kardashian Name

“Keeping Up” crew prevails in blocking application to use their name

Sorry, Blac Chyna; it appears that you can’t even by a Kardashian in name only.

Chyna, who has a daughter with Rob Kardashian and whose real name is Angela Renee White, has lost a bid to trademark the name Angela Renee Kardashian, after meeting resistance from companies owned by Kim, Khloe and Kourtney Kardashian.

White applied for the trademark back in May 2016. On Dec. 1, the companies Khlomoney Inc., 2Die4Kourt, and Kimsaprincess Inc. filed an opposition to the potential trademark.

“Kim, Khloe and Kourtney are models, entrepreneurs, fashion icons. They starred in the reality television series, ‘Keeping Up with the Kardashians,’ which focuses on the personal and professional lives of the Kardashian-Jenner family, and also its spin-off series, including ‘Kourtney and Kim Take New York’ and ‘Kourtney and Kim Take Miami,'” the opposition read. “Kim, Kourtney and Khloe have made personal appearances on various other television shows, films, magazines and newspapers. Kim, Khloe and Kourtney also wrote an autobiography titled ‘Kardashian Konfidential,’ which appeared on New York Times’s Best Seller List.”

The opposition states that Blac Chyna’s proposed trademark, for numerous entertainment services, would likely cause confusion among consumers.

Days after the appeal was filed, Chyna’s attorney, Walter Mosley, told People that the opposition came out of left field.

“Everything has been fantastic between her and the family to the best of my knowledge, so this is a shock,” Mosley said. “Thus, I’m under the belief that it’s a misunderstanding. I don’t know how this plays out any other way.”

Mosley, who said that he’s filed “many trademarks” for Blac Chyna and that this is the first one to be opposed, added that he was confident the issue would be resolved in his client’s favor.

Apparently not, according to paperwork from paperwork from the U.S. Patent and Trademark Office, which notes that Chyna didn’t respond to the opposition.

“On January 20, 2017, the Board issued a notice of default to Applicant because no
answer had been filed,” the paperwork, which was mailed March 29, states. “No response to the notice of default has been filed. Accordingly, judgment by default is hereby entered against Applicant, the opposition is sustained, and registration to Applicant is refused.”

Pamela Chelin contributed to this report.