Black Friday brings out the crazy in everyone — whether you are participating or not.
The day after Thanksgiving is known for instigating insanity in overzealous consumers and people have already taken to Twitter to analyze the situation that started in the wee hours on Friday. (Actually, some of it started weeks ago, but that’s due to even crazier marketing tactics.)
Most shoppers are as in on the joke as the people who are picking on them, so lots of tweets and memes included videos of people either stampeding into stores — or highlighted a lack of lines.
Even prestigious organizations like NASA wanted in on the fun by taking the opportunity to acknowledge the great capitalist tradition, all while teaching us something at the same time.
“Don’t let the name fool you…black holes are anything but empty space,” the aeronautics program tweeted. “Rather, it is a great amount of matter packed into a very small area…sort of like those #BlackFriday stores.”
But not every brand was ready for their Black Friday social media campaign, as McDonald’s forgot to actually write a tweet for the day. Of course that just left more opportunities for Twitter to troll the great consumer holiday.
McDonald’s did make up for it later, with a tweet acknowledging they were in on the joke.
“When you tweet before your first cup of McCafé… Nothing comes before coffee,” the official account wrote. Nice save.
— Frankie McCamley (@Frankie_Mack) November 24, 2017
Don’t let the name fool you…black holes are anything but empty space. Rather, it is a great amount of matter packed into a very small area…sort of like those #BlackFriday stores. Learn more: https://t.co/phUH6bAxRB #BlackHoleFriday pic.twitter.com/DZLYGGECuZ
— NASA (@NASA) November 24, 2017
— Tyrion Lannister (@GoT_Tyrion) November 24, 2017
— Katie Smith (@coachkatiesmith) November 24, 2017
I already got angrily yelled at by an old lady 20 feet from my house! I went back inside and am now hiding. Happy Worst Day! #blackfriday
— Lisa Foiles (@LisaFoiles) November 24, 2017
#BlackFriday lines may be long, but so are burritos.
— Chipotle (@ChipotleTweets) November 24, 2017