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‘Blind Side’ Tops Tepid B.O.; ‘Up in the Air’ Takes Off at $1.2M

Off 50 percent, Bullock’s football movie leads weekend; Clooney movie strong in 15 locations.

Sunday box-office update:

With all of the incumbents that led the record Thanksgiving box-office down 50 percent or more this weekend, Warner Bros.’ football-themed Sandra Bullock movie "The Blind Side" led the domestic market, taking in a projected three-day total of $20.4 million, according to studio data.

Summit Entertainment’s "Twilight Saga: New Moon" finished second. But despite a 64 percent fall-off from last weekend, the vampire tale still took in $15.7 million.

None of the other movies even hit the $10 million mark over weekend.

Leading a pack of so-so performing newcomers, Lionsgate’s ensemble drama "Brothers" drew $9.7 million over the weekend, about as much business as it was expected to do, even with a cast that included Jake Gyllenhaal, Tobey Maguire and Natalie Portman.

Sony/Screen Gems crime-caper action film "Armored" also met lukewarm projections, bringing in $6.6 million for its first weekend.

Meanwhile, getting off to a solid start at 15 locations, Paramount’s "Up in the Air," directed by Jason Reitman and starring George Clooney, grossed $1.2 million, for an impressive $79,000-per-screen average.

More to come…

Saturday update:

With the overall box-office declining nearly 50 percent from its record-breaking Thanksgiving holiday pace, Warner Bros. Sandra Bullock football movie “The Blind Side” led the domestic market Friday with $6.8 million in ticket sales, despite a 58 percent week-to-week drop.

Declining more than expected to start its third week, “Blind Side” is the only film on pace to exceed the $20 million mark this weekend, with Summit Entertainment’s “Twilight Saga: New Moon” dropping 71 percent to finish in second place Friday with $5.2 million.

After three weeks, the sequel — which broke a premiere-day record two weeks ago — has now exceeded $250 million in domestic receipts.

While “Blind Side” and “New Moon” experienced sharp declines, so did the other incumbents which drove the last two weeks of record-breaking ticket sales.

Disney’s “A Christmas Carol” ($1.9 million Friday) and “Old Dogs” ($2.1 million), Sony’s “2012” ($2 million) and Warner’s “Ninja Assassin” ($1.7 million) all declined about 70 percent week to week.

Among newly released films, Lionsgate’s ensemble psycho drama “Brothers,” directed by Jim Sheridan and starring Jake Gyllenhaal, Toby Maguire and Natalie Portman, finished Friday in third place with $3.6 million and on pace to meet pre-release projections of about $10 million-$12 million for the three-day weekend period.

Right behind “Brothers” in fourth place, Sony/Screen Gems B-movie action-packer “Armored” also delivered the expected goods, grossing $2.4 million Friday and on pace for a $7 million weekend — the high end of Sony’s projection.

Not faring as well, Miramax holiday-themed family comedy “Everybody’s Fine,” starring Robert DeNiro, Drew Barrymore and Kate Beckinsale, opened to $1.3 million and is on track to complete the weekend with less than $4 million.

Meanwhile, released in 15 theaters, Paramount’s “Up in the Air,” directed by Jason Reitman and starring the ubiquitous George Clooney, took in $328,000, for a one-day per-screen average of nearly $22,000.

Here’s how the top 10 at the domestic box office shaped up Friday:

The Blind Side ($6.8 mil.)
Twilight Saga: New Moon ($5.2 mil.)
Brothers ($3.6 mil.)
Armored ($2.4 mil.)
Old Dogs ($2.1 mil.)
2012 ($2.0 mil.)
A Christmas Carol ($1.9 mil.)
Ninja Assassin ($1.7 mil.)
Everybody’s Fine ($1.3 mil.)
Planet 51 ($1.0 mil.)