BuzzFeed has named Andrew Gauthier executive producer of BuzzFeed Video, overseeing a team of producers to create episodic video content, an individual with knowledge of the situation told TheWrap.
Gauthier was promoted from his position as lead producer on viral videos and will transition into scripted series. He has been a part of the BuzzFeed team since 2012, previously working on video production for Mediabistro and nonfiction programming for ITV, A&E and ESPN.
His new job will be based in Los Angeles and comes after the announcement of BuzzFeed Motion Pictures in August. The company raised $50 million in Series E funding from Andreesen Horowitz. Gauthier will answer to Ze Frank, president of BuzzFeed Motion Pictures.
Buzzfeed started in 2006 as a media lab experiment in viral content, focusing on its now-famous “listicles “and highly-sharable cat videos. The site has grown to 150 million monthly users.
Producer Michael Shamberg and actor/comedian Jordan Peele recently joined BuzzFeed Motion Pictures as advisers as part of the expansion. BuzzFeed International will also expand to India, Germany, Mexico and Japan in 2014.