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Inside The Ratings

Loree Seitz

“Inside the Ratings” is a recurring deep dive into the numbers that shape Hollywood, analyzing key trends, audience shifts and the performance metrics behind film and television viewership. Each installment breaks down the data, offering critical insights into what’s working, what’s not and what it means for the industry.

  • How Nielsen Plans to ‘Future-Proof’ Ratings Measurement as Streaming Grows

    By

    Loree Seitz
    September 2, 2025 @ 8:00 AM

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    Inside The Ratings
    8:00 AM
    How Nielsen Plans to ‘Future-Proof’ Ratings Measurement as Streaming Grows

    Pro Available to WrapPRO members

  • Why ‘KPop Demon Hunters’ Is a Netflix Viewership Unicorn

    Plus, the ratings behind “The Waterfront” cancellation and “The Big Bang Theory’s” streaming resurgence

    By

    Loree Seitz
    August 28, 2025 @ 6:15 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:15 AM
    Why ‘KPop Demon Hunters’ Is a Netflix Viewership Unicorn

    Pro Available to WrapPRO members

  • Netflix’s WWE Play: How the Streamer Hopes to Build on ‘Monday Night Raw’ Heat

    VP of sports Gabe Spitzer tells TheWrap about embracing “shoulder programming” and expanding internationally

    By

    Loree Seitz
    August 21, 2025 @ 6:15 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:15 AM
    Netflix’s WWE Play: How the Streamer Hopes to Build on ‘Monday Night Raw’ Heat

    Pro Available to WrapPRO members

  • How HBO’s Social Media Blitz Catapulted ‘The Gilded Age’ Finale to a Series High | Exclusive

    Marketing exec Mark Doumet tells TheWrap about embracing a 21st century strategy to turn its 19th century drama into must-see TV

    By

    Loree Seitz
    August 15, 2025 @ 6:20 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:20 AM
    How HBO’s Social Media Blitz Catapulted ‘The Gilded Age’ Finale to a Series High | Exclusive

    Pro Available to WrapPRO members

  • ‘The Hunting Wives’: Lionsgate’s Kevin Beggs Spills on the ‘Guerrilla Marketing Campaign’ That Propelled the Buzzy Hit | Exclusive

    The executive tells TheWrap about buying back the series from Starz and the studio’s unusual publicity push for the “visual beach read”

    By

    Loree Seitz
    August 7, 2025 @ 6:15 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:15 AM
    ‘The Hunting Wives’: Lionsgate’s Kevin Beggs Spills on the ‘Guerrilla Marketing Campaign’ That Propelled the Buzzy Hit | Exclusive

    Pro Available to WrapPRO members

  • Summer TV Ratings: ‘Love Island USA,’ ‘The Summer I Turned Pretty’ and ‘Untamed’ Stir Up Strong Streaming Numbers

    Plus, Hallmark’s “Christmas in July” special soars over the competition and demand for the WNBA continues

    By

    Loree Seitz
    August 1, 2025 @ 11:00 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    11:00 AM
    Summer TV Ratings: ‘Love Island USA,’ ‘The Summer I Turned Pretty’ and ‘Untamed’ Stir Up Strong Streaming Numbers

    Pro Available to WrapPRO members

  • Colbert’s Abrupt Cancellation Sparks Late Night Ratings Surge Across the Board

    Plus, WNBA all-star events boost ESPN to ratings wins and the next Netflix effect takes flight with NBC’s “Blindspot”

    By

    Loree Seitz
    July 24, 2025 @ 6:05 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:05 AM
    Colbert’s Abrupt Cancellation Sparks Late Night Ratings Surge Across the Board

    Pro Available to WrapPRO members

  • Emmy Nominee Ratings: ‘The White Lotus’ Tops the Drama Contenders

    Plus, the MLB All-Star Game cements its success and Netflix brings in the biggest audience for a women’s sports event this year

    By

    Loree Seitz
    July 17, 2025 @ 6:05 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:05 AM
    Emmy Nominee Ratings: ‘The White Lotus’ Tops the Drama Contenders

    Pro Available to WrapPRO members

  • ‘Squid Game’ Ratings Dominate: Season 3 of Netflix’s Hit Series Is Even Bigger Than You Think

    Plus, F1 British Grand Prix and the MLB on Fox score ratings gains while NewsNation grows

    By

    Loree Seitz
    July 10, 2025 @ 6:15 AM

    Pro Available to WrapPRO members

    TV
    6:15 AM
    ‘Squid Game’ Ratings Dominate: Season 3 of Netflix’s Hit Series Is Even Bigger Than You Think

    Pro Available to WrapPRO members

  • How Peacock Hopes to Spin ‘Love Island USA’ Audience Into Brand-Partnership Gold

    From Megan Thee Stallion swimwear to Duolingo, the streamer hopes to tap into younger audiences with the reality dating show

    By

    Loree Seitz
    July 3, 2025 @ 6:00 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:00 AM
    How Peacock Hopes to Spin ‘Love Island USA’ Audience Into Brand-Partnership Gold

    Pro Available to WrapPRO members

  • Will Netflix’s ‘The Waterfront’ Land a Season 2 Renewal? Recent Premiere Ratings Give Us a Clue

    Plus, Prime Video brings younger viewers to the NASCAR Cup Series and “NCIS” sees streaming growth after its recent finale

    By

    Loree Seitz
    June 26, 2025 @ 10:15 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    10:15 AM
    Will Netflix’s ‘The Waterfront’ Land a Season 2 Renewal? Recent Premiere Ratings Give Us a Clue

    Pro Available to WrapPRO members

  • Summer Ratings Preview: Streaming Goes Up as Kids and Family Programming Soars, Nielsen Exec Says

    Plus, NBA Finals see a boost for Game 4 and “Wheel of Fortune” is the only syndicated game show this season to grow

    By

    Loree Seitz
    June 19, 2025 @ 6:15 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:15 AM
    Summer Ratings Preview: Streaming Goes Up as Kids and Family Programming Soars, Nielsen Exec Says

    Pro Available to WrapPRO members

  • LA Protest Coverage Sparks Cable News Ratings Growth, CNN Doubles Audience

    Plus, NBA finals ratings slide in first two games, while the NCAA Women’s College World Series delivers historic viewership

    By

    Loree Seitz
    June 12, 2025 @ 6:15 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:15 AM
    LA Protest Coverage Sparks Cable News Ratings Growth, CNN Doubles Audience

    Pro Available to WrapPRO members

  • Can Small-Market NBA Finals Teams Punch Above Their Weight in the Ratings?

    Plus, Netflix’s “Sirens” picks up steam in its second week and the AMAs grow in delayed viewing

    By

    Brian Lowry and Loree Seitz
    June 5, 2025 @ 11:30 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    11:30 AM
    Can Small-Market NBA Finals Teams Punch Above Their Weight in the Ratings?

    Pro Available to WrapPRO members

  • Netflix Leads TV Season Ratings, but Broadcast Hits Break Up the Block Party

    Plus, “Dateline” sweeps “20/20” while ratings for “The Chi” and “Andor” ramp up

    By

    Loree Seitz
    May 30, 2025 @ 6:15 AM

    Pro Available to WrapPRO members

    Inside The Ratings
    6:15 AM
    Netflix Leads TV Season Ratings, but Broadcast Hits Break Up the Block Party

    Pro Available to WrapPRO members

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