‘Choose Your Own Adventure’ Interactive Movie in Works at Fox

CinemaCon 2018: Fox announced a new plan to create films that allow audiences to control the outcome

21st Century Fox logo

Fox announced at their CinemaCon presentation Thursday that it is creating a new film based on the “Choose Your Own Adventure” book series, and audiences in theaters will be able to use their smartphones to determine the outcome.

The film will be coupled with an app called CtrlMovie, developed and created by Kino. This is the first film in a potential multi-film partnership with Kino.

The technology, which was demonstrated in a trailer shown at CinemaCon, is similar to Telltale’s story-based, quick-decision video games, where players have a few seconds to choose how to respond to a certain situation and their decision having consequences later on in the story. Audiences watching “CYOA” will be able to vote on different options on the CtrlMovie app, meaning that no two screenings will have the same plot.

The feature is currently in development at Fox with John Davis and John Fox of Davis Entertainment, Greg Berlanti and Sarah Schechter of Berlanti Productions, and Shannon Gilligan of Chooseco, the publisher of the “Choose Your Own Adventure” brand, attached to produce. Kino Industries principals Chady Eli Mattar, Scott C. Silver and Tobias Weber will serve as executive producers.  Mike Ireland will oversee the project for Fox.

More to come…