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‘Comedy Central Roast of Alec Baldwin’ Draws 2.4 Million Viewers Across 6 Channels

Baldwin brings in 800,000 fewer viewers than Bruce Willis in 2018 — see how all 17 Comedy Central Roasts rank here

| September 17, 2019 @ 12:33 PM Last Updated: September 17, 2019 @ 1:31 PM
Roast of Alec Baldwin

Photo by Alberto E. Rodriguez/Getty Images for Comedy Central

The “Comedy Central Roast of Alec Baldwin” drew 2.4 million total viewers across six Viacom networks, according to Nielsen data, which is 800,000 fewer viewers — and two fewer channels — from Bruce Willis’ turn in 2018.

The “Willis Roast” in July 2018 earned 3.2 million total viewers across Comedy Central, MTV, VH1 and BET, which made it more-watched than the roasts of Roseanne Barr (2012), James Franco (2013), Rob Lowe (2016), Bob Saget (2008), and Joan Rivers (2009).

Willis’ tally also counted one re-airing on Comedy Central.

The “Baldwin Roast” was simulcast across Comedy Central, CMT, Paramount Network, VH1, MTV, and TV Land — six channels and seven telecasts. The one (counted) rerun was on Comedy Central.

Also Read: 'Alec Baldwin Roast': Daughter Ireland Finally Gets Back at Her Dad For 'Little Pig' Voicemail (Video)

Baldwin’s turn did best Bruce’s on social channels. Views of Sunday’s content across Instagram, Twitter and YouTube grew 151% from the “Willis Roast.”

Comedy Central’s most-watched roast is still Charlie Sheen’s turn in 2011, with 6.4 million viewers. The lowest is Saget’s in 2008, which received just 2.2 million.

That said, without the benefit of the simulcast, which seems to tack on a few extra channels each year, it is very possible that Baldwin’s audience would have set a record low. Only Rob Lowe ranks between Baldwin and Saget.

See how all 17 Comedy Central Roasts to-date have performed via our chart below.

Also Read: Caitlyn Jenner Takes Jabs as Well as She Throws 'Em at Alec Baldwin Roast

Comedy Central Roasts Ranked by Viewers

TheWrap

10 Best Jabs at Bruce Willis in Comedy Central's Roast, From Demi Moore to Cybill Shepherd (Photos)

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“Die Hard” superstar took it like a man when he became the latest target of jokes

Whether it be jokes about his follically challenged head, his so-so music career or his aging-action-hero persona, Bruce Willis took it like  a man when he became the latest target of a Comedy Central roast. His ex-wife picked on him, as did his former leading lady and even an NBA star. Here are the best jokes of the night... including a couple by the man of the hour himself.

 

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