Dick Clark Productions on Thursday announced that it has promoted three executives across its production, communications and marketing, and programming and development departments.
Linda Gierahn has been promoted to executive vice president of production; veteran communications strategist Kelly Striewski was promoted to executive vice president of communications and marketing; and creative producer Alexi Mazareas was promoted to vice president of programming and development.
In these new roles, Gierahn will continue reporting to COO and CFO Amy Thurlow, while Striewski will report to both Thurlow and executive vice president of programming and development, Mark Bracco. Mazareas will continue to also report to Bracco.
“Linda’s ability to seamlessly oversee the complex execution of the company’s high-profile live event programming has contributed to the positive evolution of our productions,” Thurlow said in a statement. “Kelly’s forward-thinking marketing and communications initiatives have helped shape the way we reach viewers today. Their invaluable expertise in their respective fields has helped guide [DCP’s] continued growth and I am thrilled to announce their expanded roles.”
Gierahn joined DCP in March 2017 and will oversee the production efforts across the company’s portfolio of specials and live event programming including the Academy of Country Music Awards, American Music Awards, Billboard Music Awards, Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest, Golden Globe Awards and NBA Awards, in her new role. Gierahn has more than 20 years in the industry and has worked on a variety of events in music, fashion and sports. Prior to DCP, Gierahn oversaw production of VH1’s tentpole events and specials while also working across cable networks MTV, CMT, Logo and more.
Striewski joined the company in December 2016. She will lead marketing and publicity campaign efforts for all DCP programming including the Academy of Country Music Awards, American Music Awards, Billboard Music Awards, Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest, Golden Globe Awards and So You Think You Can Dance, as well as the company’s overall corporate communications strategy.
Striewski has led campaigns for brands including Nintendo of America, Stand Up To Cancer, Puma, Dell and Tesla. Prior to joining DCP she spent several years on the agency side with Golin and entertainment firm B|W|R Public Relations, among others.
Mazareas will continue as executive producer of the Streamy Awards, co-cxecutive producer of the NBA Awards, and executive producer of the red carpet live stream for the Golden Globe Awards, American Music Awards and Billboard Music Awards.
“Alexi’s creative vision and innovative ideas in both broadcast and digital content have made him an integral part of the production & development team at DCP,” Bracco said in a statement. “I look forward to his continued accomplishments in his new role.”
As a key development executive, Mazareas will also continue developing programming opportunities for DCP overall. Mazareas began his career at the company in 2008, and in addition to awards shows, has produced a wide-variety of programming for the company including music and holiday specials, sports series, digital content and documentaries.