Inside the Fight for Exclusive Content as Streamers Acquire Studio Libraries

”The major platforms have been buying like drunken sailors,“ Stephen Kerr, president of Business Marketing Consultants, says

Increasing demand for exclusive programming has streaming services looking to acquire studio content libraries to fill the need.

Even as mega-streaming services like Netflix, Amazon and Disney+ are unveiling major plans to produce original content, experts say demand is high to acquire studio libraries in what one entertainment executive called a “battle royale” to catch and hold subscribers.

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Diane Haithman

Diane Haithman

Senior Entertainment Business Reporter • • @dhaithman