First All-Dance Network Set for October Launch

Subscription-based over-the-top digital channel will be available on Apple iOS and Android mobile phones, Roku and the web

Dance Network

So you think you need more dance programming?

The first-ever program network devoted entirely to dance programming is set to launch in October 2015. The direct-to-consumer, subscription-based, over-the-top digital Dance Network will host a preview event on July 25 in Nashville, Tenn. That date just happens to be National Dance Day.

Dedicated to all forms of movement and dance as entertainment, exercise, sport, and inspiration, Dance Network’s slate features broadcast quality original programming such as “Traveling Dancer,” which showcases local dance styles from around the globe; “To The Stage,” which follows the competitive real life efforts of high school show choirs in the vein of Fox’s hit series “Glee;” a flash mob series, “Steady Mobbin’” and many more.

Dance Network will also feature newly acquired film and television content libraries including classics from years past to the international editions of hits from the BBC.

The network’s full slate will be announced pre-launch. Readers can visit the network here.

“We are excited to quench the thirst of dance enthusiasts, a highly-loyal and underserved audience with Dance Network, the first network fully dedicated to bringing the joy of this art form to families and homes nationwide,” said CEO Brian Williams, a veteran television and brand executive.

COO Joe Kissack added: “Just look at the enduring popularity of movie musicals and films like the ‘Step Up’ franchise, ‘Flashdance’ and ‘Strictly Ballroom’ and to the global success of TV shows like ‘So You Think You Can Dance’ and ‘Dancing with the Stars’! Clearly people love music and love to dance, two universal languages that can offer the added value of playing well across all platforms, including web portals, mobile phones and tablets. We will offer every style of dance, in every genre of production, from Country to Ballet from Hip Hop to Ballroom from feature films to documentaries, from reality to competitions, and instruction to scripted programming.”

“Every style of dance is a celebration of life,” said founders Julie Stadler and David Medeiros. “Dance Network will use the universal language of movement to take audiences on new and unexpected journeys while also revisiting some of their lifelong favorite shows in a new way.”

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