FITE TV Eyes Addition of Music and Motorsports Verticals (Exclusive)

COO Mike Weber is targeting “underserved” live-streaming opportunities to expand platform beyond combat sports

FITE TV is looking to expand past combat sports and into the world of music and motorsports, two verticals that are “underserved,” the company’s COO Mike Weber told TheWrap.

“Music and motorsports are a comparable vertical that would work using our platform,” said Weber, who noted that the NFL, MLB and NBA all already have well-established platforms for their content, so it didn’t make sense to launch verticals in those areas. “But we see music and motorsports as being underserved, and so we’re exploring those areas.”

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Tony Maglio

Tony Maglio

TV Editor • tony.maglio@thewrap.com • Twitter: @tonymaglio