Fox Sports is expanding its FS1 programming with the launch of its first-ever gambling show, titled “Lock It In,” it was announced Tuesday in a press release.
“Lock It In” will premiere on Sept. 10, with Rachel Bonnetta as host and featuring “Jimmy Kimmel Live!” alum “Cousin Sal” Iacono (above), Clay Travis and oddsmaker Todd Fuhrman.
The show comes after MGM became the first betting sponsor with a sports league when the company signed a deal with the NBA in July.
In May, the U.S. Supreme Court reversed a federal ban on sports gambling, portending to a future that sees gambling legalized across most, if not all, of the 50 states. Currently, gambling is only legal in New Jersey, Nevada and soon-to-be Mississippi.
“The thing I love most about ‘Lock It In’ is just how much fun it will be to watch. All four cast members have such big personalities and what sets the show apart is their shared love of sports, humor and competitiveness,” Charlie Dixon, executive vice president, content, FS1 said in a statement. “In the end, the show is not only about being right, it’s about being interesting.”
Bonnetta, who will host the show, joined Fox Sports in 2016, and recently hosted the 30-minute Twitter show “Fifa World Cup Now.” Iacono is a television personality who you might recognize from “Jimmy Kimmel Live!” and hosts the Bill Simmons Ringer Podcast Network podcast, “Against All Odds.”
Travis currently hosts Fox Sports Radio’s “Outkick the Coverage With Clay Travis” show, and Fuhrman has worked with Fox Sports since FS1’s launch. He co-founded the betting podcast “Bet the Board.”
“We’re thrilled to expand our FS1 studio slate with the addition of a one-of-a-kind gambling show, ‘Lock It In,’ which will showcase the biggest topics in sports through the eyes of captive fans and new co-host Marcellus Wiley to a now 90-minute ‘Speak for Yourself,'” said Mark Silverman, president, National Networks, FOX Sports.
“These additions align with our overall strategy to deliver unparalleled programming headlined by the premier talent in the business,” he added.