Here’s What Podcast Listeners Are Tuning Into During the Pandemic

TheGrill 2020: Industry experts from Audible, Dear Media and Rebel Girls say audiences continue to engage with podcasts despite an initial shift in March

After experiencing a slight downturn at the beginning of the pandemic, podcast listenership is back on the rise and industry executives say the demand for children’s and family programming, in addition to news and information content, has long since rebounded.

Each panelist on TheGrill’s Thursday Power of Podcasting panel said their company noted a shift in March at the beginning of the pandemic in the way people listen to podcasts, but that demand for the audio remained relatively stable — and in some categories, increased.

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Samson Amore

Reporter • • Twitter: @Samsonamore