Hollywood Is Overpaying for the Wrong Talent, New Tongal CEO James DeJulio Says

”Most content businesses have a model built around overpaying for who’s hot, rather than finding the right talent for the job,“ DeJulio tells TheWrap

Hollywood is running on an outdated content model, according to James DeJulio, the co-founder and, as of Wednesday morning, CEO of the independent crowdsourced digital-video network Tongal.

The former Paramount executive argues that in both Hollywood and on Madison Avenue, talent is shut out of the system because of dated barriers to entry like geography, network and resume — something the 10-year-old Tongal wants to fix.

Become a member to read more.