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IMAX Year-End Report: Worldwide Grosses Doubled in ’10 to $546M

Company had nine of the year’s top 10 grossers on its big screens

Buoyed by having nine of the year's top 10 highest grossing films on its big screens, IMAX reported global box office grosses of $546 million Monday, more than doubling the previous high-water mark of $270 million it took in last year.

As of mid-day trading, the company's stock price had shot up over 2.5 percent to close to $29, based on its year-end report. Shares were trading at only $13.31 a year ago.

Share prices rose steeply last week amid rumors that Sony and Disney were considering acquisition of IMAX. Officials for the chain have denied such a deal is in the works.

Here's the full IMAX release:


IN 2010, VERSUS $271 MILLION IN 2009

IMAX Documentary Titles Total an Additional $41 Million in Gross Box Office

TORONTO AND LOS ANGELES – JANUARY 3, 2011 – IMAX CORPORATION (NASDAQ: IMAX; TSX: IMX)today announced that for the fifty-two weeks ended December 31, 2010, IMAX DMR® global gross box office reached a record $546 million, more than doubling the Company’s previous global box office record of $270 million achieved in 2009.  The Company’s DMR gross box office for the fourth quarter of 2010 reached $102 million compared to $101 million in the fourth quarter of last year.

Gross box office generated from the Company’s original documentaries including Hubble 3D, Under the Sea 3D and Deep Sea 3D totaled $41 million.

“Our 2010 box office results reflect our model of showcasing the biggest blockbuster titles, whether they are 2D or 3D, our network expansion and the significant increase in box office generated from our existing theatres,” said Richard L. Gelfond, CEO of IMAX Corporation.  “In fact, our box office per theatre average grew by 50 percent year-over-year.  Looking ahead to 2011, we have more visibility into our future film slate than we have ever had, we will grow the size of our global network and we believe that this year’s strong box office performance will further fuel the theatre signing momentum we enjoyed in 2010 into 2011.”

“IMAX proves time and again to be the magic formula that keeps the excitement of movie-going alive and there is no greater proof of this than the 100% year over year uptick in IMAX’s 2010 box office revenues,” said Paul Dergarabedian president of the box-office division of Hollywood.com, “With nearly $600 million in worldwide box office and same-store revenues up an incredible 50%, the premium IMAX format continues to be a key contributor  to the success of more and more big studio titles.”

“In 2010 we released more films to the IMAX network from the most diverse group of studio partners than ever before and our box office results reflect well on our strategic initiatives,” said Greg Foster, Chairman and President, IMAX Filmed Entertainment.  “In 2011, we anticipate another record number of DMR titles will be released to a record number of IMAX screens, and we are working closely with new and long-time studio, exhibitor and filmmaker partners to bring mind-blowing and differentiated IMAX experiences to moviegoers around the globe.”

IMAX Box Office Highlights:

–       Domestically, 9 of the top 10 grossing films were released into the IMAX network

–       A record 16 DMR titles were released to the IMAX® theatre network  compared to 13 in 2009

–       24 of the last 25 IMAX DMR titles opened Number 1 at the box office on their opening weekend

–       39% of IMAX box office was generated overseas in 2010, compared to approximately 26% in 2009

The Company’s announced 2011 film slate includes:

TRON: Legacy: An IMAX 3D Experience (Walt Disney Studios) (continued from 2010)

The Green Hornet:An IMAX 3DExperience (Sony Pictures)

Sanctum: AnIMAX 3D Experience (Universal Pictures)

I am Number Four: TheIMAX Experience (DreamWorks/Disney)

Mars Needs Moms: AnIMAX 3D Experience (Walt Disney Studios)

Sucker Punch: TheIMAX Experience (Warner Bros.)

Born to Be Wild 3D(original production from IMAX and Warner Bros.)

Fast Five: TheIMAX Experience (Universal)

Pirates of the Caribbean: On Stranger Tides: AnIMAX 3DExperience (Walt Disney Studios)

Cars 2: AnIMAX 3D Experience (Walt Disney Studios)

Harry Potter and the Deathly Hallows: Part 2: AnIMAX 3D Experience (Warner Bros.)

Real Steel: TheIMAX Experience (DreamWorks/Disney)

Happy Feet 2: An IMAX3D Experience (Warner Bros.)