Ratings: ‘Instinct’ Falls With Series Finale, CBS Slips to 3rd in Key Demo

NBC’s Steelers-Titans preseason game is Sunday’s runaway winner

Last Updated: August 26, 2019 @ 9:33 AM

Looks like CBS’ instinct to end “Instinct” after just two seasons was the right call. The Alan Cumming-drama dropped to a 0.4 rating/2 share Sunday among adults 18-49 when its series finale drew 3.4 million total viewers.

As a result of that lackluster performance, CBS settled for third place in the key demographic. The “Big Brother” net was second in total viewers.

NBC easily won primetime outright last night with its Pittsburgh Steelers-Tennessee Titans NFL preseason game. ABC was runner-up among the 18-to-49-year-olds.

Telemundo came in fourth on Sunday as Fox settled for sixth place.

NBC was first in ratings with a 1.2 rating/6 share in the advertiser-coveted 18-49 demographic and in total viewers with an average of 5 million, according to preliminary numbers.

Due to the nature of live sports, these fast-national numbers for NBC, which also include an “AGT” rerun, should be considered subject to significant adjustment. The earlier overnight ratings, which are adjusted for time zones but only measure 56 metered markets, have the Steelers win as the highest-rated preseason game of 2019.

ABC was second in ratings with a 0.7/4 and third in viewers with 4.404 million. After a repeat, “Celebrity Family Feud” at 8 p.m. landed a 0.8/4 and 5.1 million viewers. At 9, “The $100,000 Pyramid” had a 0.6/3 and 4.4 million viewers. “To Tell the Truth” at 10 got a 0.6/3 and 3.5 million viewers.

CBS was third in ratings with a 0.6 and in viewers with 4.428 million. Following a repeat, “Big Brother” at 8 earned a 1.1/6 and 4.7 million viewers. Another rerun followed “Instinct” at 9.

Telemundo was fourth in ratings with a 0.4/2 and in viewers with 1.1 million.

Univision was fifth in ratings with a 0.3/2 and in viewers with 953,000.

Fox was sixth in ratings with a 0.2/1 and in viewers with 777,000. Between a bunch of reruns, “What Just Happened??! With Fred Savage” at 8:30 managed just a 0.1/1 and 460,000 viewers. A special episode of that series at 9:30 received a 0.2/1 and 534,000.

The CW was seventh in ratings with a 0.1/1 and in viewers with 648,000, airing all repeats.