Jimmy Kimmel Tricks SXSW Attendees Into Saying They Like Fake Bands (Video)

Who doesn’t love the smooth sound of DJ Gluten?

SXSW is known for providing a venue for indie artists — in this case, even fake ones.

As part of his coverage of the annual Austin, Texas film and music festival, Jimmy Kimmel unveiled a new “Lie Witness News” segment in which an interviewer asked festival goers if they liked a number of made-up bands.

Surprisingly, several people claimed not only to have heard of the bands, but to truly enjoy their music. One girl was a big fan of Wiz Khalifa‘s little brother, Cheese Wiz Khalifa, but claimed her friend was an even bigger fan.

The same girl also said she enjoyed the music of French artist DJ Fictionelle, going so far as to say she saw the fake musician when she was in Lyon.

The interviewer asked one man if he was a fan of DJ Gluten, even though “a lot of people say he’s hard to tolerate.” Apparently the man has no Gluten intolerance, and even has some of his music on his phone.

Watch the video here.

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