“Killing Kennedy” brought in the highest total viewership in National Geographic Channel’s history, earning 3.4 million total viewers.
The TV movie, which stars Rob Lowe as John F. Kennedy, Will Rothhaar as assassin Lee Harvey Oswald, Michelle Trachtenberg as Marina Oswald and Ginnifer Goodwin as Jackie Kennedy, earned a 2.8 household rating — the second highest in network history.
“Killing Kennedy” was in the top 10 for total social mentions among all primetime cable programs last night across Trendrr and Social Guide, Nat Geo said. During Sunday’s two-hour broadcast, #killingkennedy was the highest-trending social topic.
Nat Geo’s website had 2.1 million total page views, a record for the network in one night.
“‘Killing Kennedy’ took what was accomplished with ‘Killing Lincoln’ and elevated it to a national story,” said executive producer and author Bill O’Reilly. “I could not be more pleased with the response and look forward to even more success with our next collaboration, ‘Killing Jesus.'”