Los Angeles mayor Eric Garcetti on Monday announced an initiative that will aim to connect Latinx talent, executives and creators with opportunities throughout the entertainment industry and double Latinx representation in Hollywood by 2030.
LA Collab is an initiative co-founded by Garcetti along with Beatriz Acevedo, founder of MiTu and president of Acevedo Foundation, and Ivette Rodriguez, president of AEM.
The collaboration kicks off with support from more than 50 industry leaders and organizations in Hollywood, including Eva Longoria, J.J. Abrams, Eli Roth, Devon Franklin, Jason Blum and Zoe Saldana. Initial funders include the Annenberg Foundation, WarnerMedia and Endeavor Content.
“The Latinx community is a growing force across LA’s economy, and our trademark industry should tap into that diverse pool of talent in our own backyard,” Garcetti said in a statement. “On big screens or small, in front of the camera or behind it, our studios, actors, directors, and producers inspire the world with the power of their creativity and imagination — and LA Collab will help bring new voices and dynamic storytellers into the fold by including and empowering the next generation of Latinx leaders.”
Latinos represent nearly 20% of the U.S. population and about 25% of the box office, according to the MPAA. But according to a recent study by USC Annenberg, Latino representation in the industry has remained stagnant — roughly 3% of leads and co-leads in movies.
In 2020, LA Collab will focus on reversing this trend by supporting Latinx talent with skills development and promoting collaborations with Latinx creators and top producers, filmmakers, buyers, showrunners and industry allies.
“The radical decline of Latinos in Hollywood was the catalyst to rally Hollywood behind this crisis to create change together,” Acevedo said in a statement. “By facilitating unprecedented collaborations between the creative community, studios, buyers and other influential allies, LA Collab will ultimately drive exponential growth for the industry and our community.”
“As a Latina, I want to see more actors who look like me onscreen and behind the camera,” Longoria said in a statement. “I started my own production company to create content from our community, and I became a director/producer to be in a position to hire people who look like me. With LA Collab, I want to open the door for many more Latinx creators and fuel the emergence of a better entertainment industry that elevates and celebrates the diversity and richness of my culture.”
Several other entertainment leaders from the founding coalition are supporting LA Collab’s mission by providing access and hands-on experience to emerging Latinx creative talent, including Eli Roth, who will support Latinx horror filmmakers via his digital platform, Crypt TV, and Lionsgate’s Pantelion Films and Pantaya, who will actively search for new bilingual voices for their scripted OTT and studio projects.
LA Collab has also secured the following deals for the Latinx creative community:
Endeavor Content — A finance development deal of a feature script
WarnerMedia’s 150 — A scripted proof of concept deal
Shine Global — A development deal for a documentary
Southern California Public Radio’s LAist Studios — A podcast development/pilot deal
pocket.watch — Blind digital pilot deal
LA Collab has also partnered with The Latino Donor Collaborative (LDC) to complete a report and database of Latino talent working in Hollywood.
The LA Collab advisory committee will serve to support and amplify the initiative’s mission and projects. The group’s members include:
Axel Caballero, WarnerMedia, VP, talent incubation and artistic and cultural innovations
William Chun, mayor’s office of economic development, deputy mayor
DeVon Franklin, Franklin Entertainment, president and CEO
Alexis Garcia, Endeavor Content, partner
Ruben Garcia, Creative Artists Agency, executive
Lorenza Munoz, The Academy of Motion Pictures Arts and Sciences, managing director of
Membership and Awards
Marlis Pujol, producer
Genna Terranova, Amazon Studios, head of programming and audience development
Mary Vernieu, Betty Mae Casting, founder
Other LA Collab’s supporters include:
Blumhouse Productions
Bad Robot
FREE THE WORK
Hello Sunshine
Hispanic Heritage Foundation
National Association of Latino Independent Producers (NALIP)
National Hispanic Media Coalition (NHMC)
Sundance Institute
United Talent Agency
Women in Film
11 Latin American Films That Defined the 2010s, From 'Roma' to 'Zama' and More (Photos)
A region bustling with the winds of change throughout the 2010s -- both progressive and retrograde -- Latin America enjoyed a banner decade that witnessed the rise of films grappling with economic inequality, indigenous discrimination, and LGBTQ+ issues.
Mexico’s production continued to skyrocket (from Amat Escalante to Eugenio Derbez), Chile emerged as a powerhouse in both the arthouse and mainstream markets (with the Larraín brothers’ Fabula production company and the unofficial movement known as Chilewood), and countries like Panama (“Invasion”), the Dominican Republic (“Woodpeckers”), and Paraguay (“The Heiresses”) made strides towards a more consistent output of noteworthy offers. Although far from a definitive list, these 11 features give the world the opportunity to take a peek at the varied perspectives of Latin American creators, veterans and up-and-comers.
“Aquarius” (2016)
Vigorous and sensual, Sonia Braga commands director Kleber Mendonça Filho’s vital character study in her career-best work playing Doña Clara. The timeless Brazilian star astounds as a woman resolute on safeguarding her apartment from rapacious developers. Brilliantly, Mendonça Filho anchors her story to their country’s greater sociopolitical context, while providing a resounding reminder of Braga’s long underused excellence. At its Cannes premiere, cast and crew denounced Brazil’s political situation, a warning of what was to come in the Bolsonaro era, where the director has become a major target.
“Boy and the World” (2013)
Handcrafted whimsy with social commentary weaved in make Alê Abreu’s debut an animated triumph. Without relying on a single line of intelligible dialogue, the colorful and enchantingly designed film depicts a boy’s dazzling quest to find his father amid a realm under a tyrannical rule. Horrifying deforestation and the loss of dreams to an exploitative economic system are also addressed in this incredibly poignant and musical adventure. It’s also the first and so far the only Latin American animated feature to be nominated for an Oscar.
“Devil's Freedom” (2017) and “Tempestad” (2016)
Documentarians Everardo González and Tatiana Huezo addressed, respectively, the human cost of the ongoing Mexican Drug War -- and such peripheral evils as rampant corruption -- with uniquely intimate portraits of a country in turmoil based on first-hand accounts. Searing interviews with victims and perpetrators all wearing identical face-tight masks blur the lines between both sides in González’s “Devil’s Freedom.” Huezo’s “Tempestad,” meanwhile, gives voice to two women whose lives were upended by cartel-related violence. Similarly haunting, these non-fiction gems are essential viewing to understand Mexico today.
“Embrace of the Serpent” (2015)
Wrapped in mysticism, Ciro Guerra’s cinematic knockout on the harrowing legacy of European colonialism earned Colombia its first nomination for the since-renamed Best Foreign Language Film Academy Award. Told in two different time periods from the point of view of Karamakate (Nilbio Torres/Antonio Bolivar), a wise Amazonian indigenous man, this transcendental accomplishment chronicles his fateful encounters with two separate white visitors and the ancestral beliefs that reign over the land. David Gallego’s black-and-white cinematography heightens the film’s dreamlike quality.
“A Fantastic Woman” (2017)
In addition to winning Chile’s first Oscar for what’s known today as the Best International Feature Film category, Sebastián Lelio’s genre-defying success introduced transgender actress Daniela Vega to the world. On screen she soars as Marina, a transgender woman mourning her boyfriend in a society that refuses to acknowledge their love as valid, but it's the visibility the role brought to gender-identity issues in the South American country that turned the film to a watershed event. Further attesting to its cultural significance, Vega also became the first trans performer to present at the Oscars.
“From Afar” (2015)
Seasoned actor Alfredo Castro and newcomer Luis Silva star in this darkly tantalizing Venezuelan drama from Lorenzo Vigas. Set against the backdrop of chaotic Caracas, the two-hander studies the power dynamic between a middle-aged gay man and a young criminal hired to fulfill his desires and carry out a deadly mission. Audacious writing and starling turns from both actors wowed the jury at the Venice International Film Festival, where it was awarded the Golden Lion, becoming the country’s highest profile production ever.
“Ixcanul” (2015)
Guatemalan auteur Jayro Bustamante has single-handedly revitalized his homeland’s national cinema with three features that scrutinize its past and present particularly in relation to the indigenous population and LGBTQ+ people. His visually stunning debut unfolds within the Maya Kaqchikel community and centers on a teenage girl (María Mercede Coroy) and her mother (María Telón) navigating an unplanned pregnancy in a country that has marginalized them both. Testament to the director’s commitment to create an inclusive artistic scene, both Telón and Coroy have appeared in Bustamante’s subsequent works.
“No” (2012)
Easily the most prolific Latin American director of the decade -- with six features under his belt in the 2010s alone -- Pablo Larraín’s career reached a new level of international exposure with this Oscar-nominated historical dramedy. Marking his first collaboration with Mexican actor Gael García Bernal, the film revolves around an advertising expert tasked with mounting a campaign that will inspire hope among Chileans to finally vote ruthless dictator Pinochet out of office. Formally inventive and sharply humorous, “No” remains among Larraín’s best in an enviable filmography.
“Roma” (2018)
Ten Academy Award nominations (including one for Best Picture) and countless other accolades established Alfonso Cuarón’s memory masterpiece about 1970s Mexico City as the most celebrated Mexican film in history. And yet, beyond all the industry recognition, its most invaluable legacy is having confronted the general public back home with the deep-seated racism that has perpetually plagued the collective consciousness. First-time actress Yalitza Aparicio, playing an indigenous housekeeper, became a beacon of diverse representation, while Netflix’s massive marketing strategy proved to be a near limitless force.
“Zama” (2017)
Ending a nine-year hiatus, Argentine master Lucrecia Martel returned with her most ambitious narrative to date, an 18th century epic adapted from Antonio di Benedetto’s novel published in the 1950s. With Mexican actor Daniel Giménez Cacho as its eponymous protagonist, a frustrated Spanish official, Martel’s sardonic take on the greedy stubbornness of colonial powers called to mind why she’s considered a singularly iconoclastic voice in modern cinema. Sultry, sun-drenched frames and a cleverly disorienting soundscape amount to an experience that’s as cerebral as it is sensory.
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“No” and “A Fantastic Woman” rank among the region’s most influential films of the decade
A region bustling with the winds of change throughout the 2010s -- both progressive and retrograde -- Latin America enjoyed a banner decade that witnessed the rise of films grappling with economic inequality, indigenous discrimination, and LGBTQ+ issues.
Mexico’s production continued to skyrocket (from Amat Escalante to Eugenio Derbez), Chile emerged as a powerhouse in both the arthouse and mainstream markets (with the Larraín brothers’ Fabula production company and the unofficial movement known as Chilewood), and countries like Panama (“Invasion”), the Dominican Republic (“Woodpeckers”), and Paraguay (“The Heiresses”) made strides towards a more consistent output of noteworthy offers. Although far from a definitive list, these 11 features give the world the opportunity to take a peek at the varied perspectives of Latin American creators, veterans and up-and-comers.
