Melissa Joan Hart Discovers the Dark Side of Kickstarter

Former "Sabrina" star Melissa Joan Hart shuts down campaign after it fails to cast a spell on the crowd-funding public

As "Veronica Mars" creator Rob Thomas and "Scrubs" smirk-meister Zach Braff have learned, Kickstarter can be an excellent method of  milking the fanbase for funds, when your project doesn't have the oomph to attract investors via traditional methods.

But on Monday, Melissa Joan Hart discovered that not every Kickstarter campaign ends with a pot of gold.

Also read: 'Veronica Mars' Movie Project Sets Kickstarter Records

Former "Sabrina, the Teenage Witch" star Hart has canceled her Kickstarter effort to fund her project "Darci's Walk of Shame," after the campaign fell woefully short of its goal.

How short? The campaign drew just over $51,000 dollars, out of a $2 million goal.

Also read: Are Hollywood Millionaires Ruining Kickstarter? Let's Ask the Internet

Ouch. Sounds like Darci's not the only one doing a walk of shame right now.

The project revolved around Darci Baker, a thirty-something schoolteacher whose trip to Thailand for her sister's wedding goes awry when she discovers her boyfriend — who was attending the wedding as well —  in bed with their travel agent.

Somehow, Hart failed to work her witchy magic on this one. Welcome to the dark side of crowd-funding, Melissa.

Also read: Don't Hate on Zach Braff — Rage Against Kickstarter's Perry Chen

So, um, does this mean that she actually owes money, now?

Comments