Apple is “laughing at the publishers,” magazine expert Samir Husni says of the tech giant’s plans
Apple CEO Tim Cook launched the tech giant’s new Apple News+ magazine subscription service on Monday with typical fanfare and an offer that seemed to good to be true: For $9.99 per month, customers can read more than 300 magazines, digital publishers, and leading newspapers like The Los Angeles Times and The Wall Street Journal.
That sounds like a boon for U.S. readers: Roger Rosner, Apple VP of Applications, said it would cost $8,000 per month to individually subscribe to each magazine on the app.
But can magazine and newspaper publishers still maintain their readership, and revenues, under such a disruption to their ordinary way of attracting readers and converting paying subscribers? Some media experts are skeptical.
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