Meryl Poster, executive producer of Bravo’s “Girlfriends’ Guide to Divorce,” has found her next TV project in the world of 1970s fashion, TheWrap has learned.
Poster is developing “7th Avenue,” a scripted drama series that takes place at the intersection of fashion, organized crime, labor unions and big business in New York City’s Garment District.
Poster will executive produce with Danny Halstead through her company, Superb Entertainment, with Media Rights Capital. Frank Pugliese, whose credits include “House of Cards,” is set to write the pilot.
The series is set in the 1970s and is inspired loosely by the experiences of Poster’s parents, who worked in the fashion industry — her father as a bathing suit manufacturer and her mother as a swimsuit model.
“It’s a world that hasn’t been explored at all,” Poster told TheWrap. “This is about so many people who became incredibly successful, who were the children of immigrants, who were living the American dream.”
The show will follows designers, models, mobsters, union bosses and manufacturers — all working within a only a few blocks on the west side of Manhattan.
Poster is the former president of television for the Weinstein Company, where she launched the TV division and oversaw series such as Lifetime’s “Project Runway,” VH1’s “Mob Wives” and Netflix’s “Marco Polo.”
Poster relaunched Superb Entertainment in 2014 as an independent company with a production deal at A+E Networks.
The company has multiple scripted projects currently in development, including “Triangle Below Canal” at HBO, “Changers” at Lionsgate, and “Intern Affairs” at Lifetime.
Superb is also developing unscripted series through a division headed by unscripted development vice president Shura Davison.
Poster’s executive team at Superb also includes Miura Kite, executive vice president of scripted programming; Tesha Crawford, vice president of scripted development; Logan Kriete, manager of scripted development; Angela Freedman, director of unscripted development; and Jared Greenstein, director of creative affairs and operation.