NFTs Present Opportunities and Challenges for IP Rights Holders | PRO Insight

As with any new technology, its adoption raises several questions that implicate intellectual property rights.

Non-Fungible Tokens (“NFTs”) are a relatively recent technology garnering significant attention as a way for copyright and trademark owners to exploit and protect their rights. While developed several years ago, interest in NFTs has increased in just the past few weeks as big names make splashy transactions for millions of dollars using NFTs. But as with any new technology, its adoption raises several questions that implicate intellectual property rights.

What Are NFTs?

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