Surprise, surprise — the adoption of over-the-top (OTT) video platforms is on the rise. More consumers are opting out of their cable contracts in favor of more affordable streaming options like Netflix and Hulu. And this increase of adoption is poised to put the premium OTT market in the US at $21 billion by 2020, according to a new report, “The Prospects for Premium OTT,” produced by the research firm MTM and released Thursday. That’s up from $16.4 billion in 2017.
The study, which conducted research and in-depth interviews with a cross-section of senior industry participants in the U.S., suggests that Netflix, Amazon, and Hulu will dominate in terms of subscriber numbers, but growth is also expected to come from direct-to-consumer offerings from the likes of Disney and HBO, as well as niche services such as Ellation-owned Crunchyroll.
The study estimates that OTT TV services like YouTube TV, SlingTV, and DirecTV Now will play a large role in the growth of the premium OTT market, especially considering the increasing amount of consumers who are ditching their cable packages. It is estimated that this year alone, 33 million adults will cut the cord, according to estimates from research firm eMarketer.
“OTT linear is going to make a very big appearance towards the end of 2018,” the report notes. “When you talk about disruption, it is going to happen via a linear channel. There is going to be innovation to help elevate linear channels – it’s going to be a new type of linear experience.”
Live sports delivered via OTT are also expected to drive further growth in premium OTT revenues by 2020, the study notes.
MTM is an international research and strategy consulting firm. In Q2 2018, Vindicia commissioned MTM to explore the development of premium OTT services across four regions: Western Europe, USA, Latin America and Asia Pacific. “The Prospects for Premium OTT” was a follow-up to a series of regional reports published between 2014 and 2016 with a similar focus. View the full report here.
How 22 Movies and TV Shows Portrayed 9/11 (Photos)
Saturday marks 20 years since 9/11, and Hollywood has struggled all that time with how to address it. Here's how 22 films and TV shows tried to tell stories tied to Sept. 11, 2001.
"South Park" (2001)
The first episode of the always topical dark comedy to air after 9/11 revolved around America's invasion of Afghanistan.
Comedy Central
"The West Wing" (2001)
Creator and showrunner Aaron Sorkin wrote this special episode, about a fictional terrorist attack, and it aired just three weeks after the attacks.
NBC
"Law & Order"
The 9/11 attacks occurred during Season 12 of the long-running drama, and several later episodes revolved around it, including one episode where a woman's remains were dumped at Ground Zero in order to cover up a murder.
NBC
"24" (2001)
Shot a few months before the attacks, the Fox spy thriller became more timely and relevant than it ever intended to be.
Fox
"Third Watch" (2001)
This drama about New York City's first responders remembered 9/11 with a non-fiction episode, followed by two episodes putting its main characters directly in the aftermath of 9/11.
NBC
"25th Hour" (2002)
Spike Lee's drama, featuring a pivotal scene within sight of Ground Zero, was the first major film to confront 9/11. It premiered in December 2002.
Disney
"Rescue Me" (2004)
The Dennis Leary dramedy focuses on a firefighter who lost his best friend in the 9/11 attacks. The events of that day would reverberate through the entire series.
FX
"Tiger Cruise" (2004)
This Disney Channel original movie saw Hayden Panettiere's character dealing with the events of 9/11 as they happened, while on a cruise with military members and their families.
Disney Channel
"United 93" (2006)
Paul Greengrass took a straight, fact-based approach to tell the story of the passengers who tried to take back the plane.
Universal
"World Trade Center" (2006)
Oliver Stone's drama portrayed the events of 9/11 from the perspective of first responders.
Paramount
"Reign Over Me" (2007)
Adam Sandler played a man struggling five years after the 9/11 attacks killed his wife and daughter.
Sony
"Postal" (2007)
Uew Boll's crass comedy opened with a scene joking about fictional 9/11 hijackers - suggesting that they flew into the North Tower of the World Trade Center by accident.
Vivendi
"Harold & Kumar Escape From Guantanamo Bay" (2008)
The comedy threequel followed the best friends as they're detained and sent to Guantanamo Bay, after a paranoid fellow plane passenger mistakes Kumar's bong for a bomb.
New Line
"Fringe" (2009)
The season one finale of the sci-fi drama featured an alternate world, where the 9/11 attacks hit the White House instead of the Twin Towers.
Fox
"Julie and Julia" (2009)
Set in 2002, Amy Adams' character Julie starts cooking as a way to get away from her stressful day job of fielding calls from 9/11 victims during the rebuilding of the World Trade Center.
Sony
"Remember Me" (2010)
The Robert Pattinson drama had a twist ending that culminated in the 9/11 attacks. Many people found it an odd fit.
Stephen Daldry's adaptation of the Jonathan Safron Foer novel followed a kid who lost his father in the 9/11 attacks.
Warner Bros
"Homeland" (2011)
Set in a distinctly post-9/11 world, the series started off mirroring the themes of paranoia and terrorist threats present in the US in the years following the attacks.
Showtime
"The Reluctant Fundamentalist" (2012)
Mira Nair's thriller is based on Mohsin Hamid's novel about a Pakistani man (Riz Ahmed) who's a rising star on Wall Street until 9/11 upends both his career and his personal life as he becomes the subject of suspicion.
IFC Films
"9/11" (2017)
Charlie Sheen, Gina Gershon and Whoopi Goldberg star in a flawed adaptation of a play called "Elevator" about people trapped in the World Trade Center that fateful day, but it never becomes the tacky exploitation exercise that you might expect.
Atlas Distribution
"The Looming Tower" (2018)
The Jeff Daniels-led Hulu miniseries spent much of its run depicting the events leading up to the Sept. 11 attacks, with the finale episode diving into the day itself and the immediate fallout.
Hulu
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From ”United 93“ to special episodes of ”The West Wing“ and ”Law & Order,“ here’s how Hollywood has portrayed the terrorist attacks on screen
Saturday marks 20 years since 9/11, and Hollywood has struggled all that time with how to address it. Here's how 22 films and TV shows tried to tell stories tied to Sept. 11, 2001.