Waiting for flights at airports across the country suddenly got a lot more interesting for sports fans, as ReachMe TV has a launched a new partnership with sports network Stadium.
Just in time for MLB opening day, the multi-channel digital platform — available in airports, hotels and retail stores nationally — announced the new deal on Thursday.
Stadium will contribute daily sports content to the company’s recently-launched ReachMe Sports Channel, which features a growing list of production partners, including Players’ Tribune, Sports Illustrated, CBS, Virgin Produced and Audience Network.
According to a statement from ReachMe, Stadium will syndicate sports highlights, original programming and daily studio programming. The network will also provide viewers with in-depth news and analysis around MLB Opening Day, including insight on the players, teams and predictions for the upcoming season.
Founded by Lynnwood Bibbens and Ron Bloom, ReachMe TV now reaches over 100 million viewers. The company recently scored a 10-year deal with CBS allowing it to distribute news and sports programming, including local news, weather and sports reports from CBS stations.
Along with sports content, ReachMe TV also features entertainment, news and pop culture.