Showtime has finally announced some of the details of Sacha Baron Cohen’s secret TV show, “Who Is America?”
The seven-episode, half-hour satire is created, written, directed and executive produced by Baron Cohen, who will also star on it. “Who Is America?” marks Baron Cohen’s first return to series television in more than a decade.
“‘Who Is America?’ has been “in the works over the past year,” Showtime said Monday in a media release. It will “explore the diverse individuals, from the infamous to the unknown across the political and cultural spectrum, who populate our unique nation.”
If you think that’s a slim description, sorry, a Showtime rep told us that those are the “only details we are sharing about the show.”
Watch the teaser above, which should give readers an idea of who Baron Cohen is targeting this time around. Yes, that’s Dick Cheney (unknowingly, we’re sure) promoting this whole thing.
The first episode of “Who Is America?” will debut on Showtime’s streaming, online and on-demand platforms this coming Sunday, July 15 at midnight ET — that’s 9 p.m. PT on Saturday, July 14 for west-coasters. It will premiere at 10 p.m. ET/PT on Showtime’s linear channels, which will become the show’s regular time slot going forward.
“Sacha is a comedic genius who shocks you with his audacity, bravery and inventiveness,” Showtime president and CEO David Nevins said in a press release. “He is the premier provocateur of our time, but not for the sake of ‘gotcha’ moments. Behind the elaborate setup is a genuine quest for the truth about people, places and politics. Nobody knows how to cause a stir like Sacha Baron Cohen, and it’s going to be fascinating to watch what happens when ‘Who Is America?’ is released on the world.”
Beyond Baron Cohen, “Who Is America?” is also executive produced by Anthony Hines, Todd Schulman, Andrew Newman, Dan Mazer and Adam Lowitt.
Click here and here to see how Baron Cohen has teased this project up until now. Yeah, the “Borat” comic taunted President Donald Trump on the 4th of July.