‘Star Trek: Discovery’ Debut Beams Up 9.6 Million Viewers

CBS All Access series gets a big boost from NFL football and a special “60 Minutes”

“Star Trek: Discovery” was discovered by 9.6 million total viewers last night, according to Nielsen.

The CBS All Access series debuted on broadcast TV, though it was delayed from an 8:30 p.m. start time to 8:48. The show ended at 9:53.

That solid sampling sum counts everyone who watched over-the-air and those that tuned-in live on All Access, which shared the same ad load. Future episodes of this installment of the franchise will run exclusively on the CBS streaming video on-demand service.

CBS Research projects the outer-space series premiere will grow to north of than 15 million total viewers when counting a week’s worth of delayed viewing.

“Star Trek” got a big boost last night from an overtime NFL game and a special “60 Minutes” broadcast. That, plus All Access, means this should be the biggest audience one of these episodes ever lands.

The launch of “Star Trek: Discovery” gave CBS All Access its biggest subscriber signup day so far. The subscription rate is $5.99 per month and $9.99 with an option for advertising-free streaming content. The show was also the most social non-sports broadcast of the day, per Nielsen Social.

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