Target revealed plans on Tuesday to shutter its online streaming service Target Ticket, which launched in 2013.
Comparable Amazon.com, Walmart’s Vudu and Apple’s iTunes, the retail giant’s cloud-based video provider offers up everything from television series like AMC’s “The Walking Dead” to big budget movies like Disney’s “Big Hero 6.” But services will be discontinued for good on March 7.
Target announced the development on its website, explaining the massive U.S. company intends to focus “efforts on other entertainment offerings.”
Target Ticket customers remain able to rent movies for the next few days, but the company said those services will be discontinued on Tuesday. It’s a bit more complicated for customers who purchased movies on Target Ticket, but the company has struck a deal with CinemaNow — a former Best Buy holding — so that customers may continue to access their existing digital libraries.
“We’ve arranged for a new provider, CinemaNow, to provide access to your movies — at no cost to you,” the statement read.
But for customers who don’t wish to bring their business over to CinemaNow, Target seems to be examining other options. “In the coming weeks, [Target.com will provide] more information on this transition and options available to you,” the release read. “We are sorry for this inconvenience.”
9 Overnight Internet Sensations: From 'Alex From Target' to 'Hot Mug Shot Guy' (Photos)
Alex Lee, a 16-year-old bag boy at a Dallas Target store, became known simply as "Alex From Target" after a customer snapped his picture and posted it on Twitter. Lee became an overnight Internet sensation and landed a one-on-one with Ellen DeGeneres.
Alex Minsky went viral after his modeling shots hit the web. An Afghanistan vet, Minksy lost a leg after his Humvee ran over a roadside bomb. Instead of hiding his prosthesis, Minsky flaunted it on camera. His pictures became so popular, the California native was invited to New York to sit down with the ladies of "The View."
Chris Crocker, the boy in front of bedsheets tearfully begging people to “Leave Britney (Spears) alone!" got his big break after his video garnered an astounding 4 million views in two days. The YouTube clip inspired dozens of parodies by big-name celebs. He signed a show deal with Logo TV and has since proudly made a transition into gay porn.
Antoine Dodson was interviewed by a local TV crew after an intruder attempted to rape his sister. The interview became an Internet sensation and even got its own auto-tuned song by The Gregory Brothers which sold thousands of copies on iTunes.
Jeremy Meeks became "The Hot Mug Shot Guy" after he was arrested on gun and gang-related charges and his mugshot was posted on the Stockton, California police department's website. Women swooned, and Meeks made the news and reportedly signed a modeling contract worth $30,000.
Sean Kory hit it big after his own mug shot hit the web. Kory was arrested in Santa Cruz, California in November for allegedly assaulting a man dressed up as a Fox News reporter at a Halloween parade.
Chris Kohrs, also known as "The Hot Cop of San Francisco," became a global obsession earlier this year after a stranger on the street snapped his photo. A Facebook page started by one of his fans garnered an eye-popping 50,000 followers in less than a week.
EJ Johnson, son of Los Angeles Lakers legend Magic Johnson, went viral after paparazzi caught him coming out of a West Hollywood restaurant clutching a Birkin bag while holding hands with a male friend. Johnson landed a lead role in E!'s "Rich Kids of Beverly Hills."
Tardar Sauce, better known as "Grumpy Cat," became a Tumblr sensation, soon landing the feline its own movie.
1 of 9
Teen Alex Lee became a star after an off-the-cuff photo became a social media phenomenon. Here’s TheWrap’s list of people who rode the wave of viral popularity.
Alex Lee, a 16-year-old bag boy at a Dallas Target store, became known simply as "Alex From Target" after a customer snapped his picture and posted it on Twitter. Lee became an overnight Internet sensation and landed a one-on-one with Ellen DeGeneres.