Justin Hochberg has entered an exclusive multiplatform deal with Endemol Shine North America.
Under the agreement, Hochberg and his Just Entertainment Studio will “develop the next generation of global TV formats and digital branded content for Endemol Shine North America,” the company said Tuesday.
Hochberg helped develop and launch “The Apprentice” and “The Contender” franchises, and created TNT’s “Great Escape” and CNBC’s “The Profit.”
“We’re excited to have Justin on our Endemol Shine team to develop the next generation of global TV formats and branded digital content,” Eden Gaha, Endemol Shine USA’s president, unscripted television said of the new deal. “Justin’s a talented producer with the ability to bring together all of the elements that create major TV franchises.”
Endemol Shine Group’s North American companies include Fox’s “Bullseye,” CBS’ “Big Brother,” NBC’s “The Biggest Loser” and AMC’s “Hell on Wheels” among its successes.
Hochberg noted that the new deal “has already begun paying dividends.”
“The new Endemol Shine is more than a TV juggernaut. Having access to its digital platforms, talent, consumer products and global reach, has already begun paying dividends,” the producer said. “I’ve never gotten bigger and better ideas sold faster. What producer wouldn’t dream to have that?”