Inside the Netflix docuseries’ rapid takeover of American culture
Can lightning strike twice? Netflix is betting that its 200 million-plus subscribers are not yet sick of “Tiger King” as the hit docuseries returns for a follow-up.
But the streamer can’t re-create the fortuitous timing that made the original series an instant cultural sensation: The show dropped on March 20, 2020, just nine days after COVID-19 was declared a pandemic, and lockdown orders across the country led millions of people to spend hours and hours at home with nothing to do but watch TV. Not only that, but all sports including the NBA, NHL and MLB were on pause as well, and wouldn’t resume until the end of summer. Production delays on current series meant that there was also very little new programming.