Tom Brady, Michael Strahan, Gotham Chopra’s Religion of Sports Launches ‘Why Sports Matter’ Podcast

New series will be available on Cadence13 podcast network from Oct. 30

Last Updated: October 23, 2018 @ 10:53 AM

Religion of Sports, the media company founded by Tom Brady, Michael Strahan and Gotham Chopra, announced the launch of a new podcast series on Tuesday.

“Why Sports Matter” will be available on the Cadence13 podcast network on Oct. 30. The series will explore the larger themes of tribalism, authenticity, leadership and more through compelling stories that illustrate how sports provide meaning, purpose and significance in people’s lives.

“As long as I’ve been playing sports, I’ve had to fight to overcome obstacles and adversity,” Brady said in a statement Tuesday. “Sports are more to me than wins and losses — its emotions encompass much of my life. Being able to share stories of others like me, with similar struggles and triumphs is compelling and authentic. I couldn’t be more excited about what’s to come for Religion of Sports.”

“Since the formation of our company, why sports matter has been the consistent theme behind every piece of content we have generated,” Chopra said in the joint statement. “To bring that DNA into podcasting and address it head on through powerful stories that illustrate the meaning and impact of sports on individuals and communities is beyond exciting.”

Former Super Bowl champion and “Good Morning America” co-host Strahan said: “I’m excited to team up with Cadence13 on ‘Why Sports Matter’ and share these universally relatable stories. I look forward to our guests having the opportunity to express all that they’ve learned along their respective journeys, while showcasing how these themes translate outside the world of sports.”

“‘Why Sports Matter’ is a groundbreaking series of audio essays that takes uncommon stories from athletes and the sports world and distills them down to the components that reflect human nature and the values we have as members of a larger community,” said Chris Corcoran, chief content officer of Cadence13, continued. “It’s expert storytelling that’s sure to appeal to all types of audiences and not just sports fans.”

Along with the “Religion of Sports” series airing on DirecTV’s Audience Network and AT&T’s U-Verse, Chopra is also the director behind the highly-acclaimed Facebook Watch series “Tom vs Time,” which took an intimate look inside the life of New England Patriots QB Brady throughout the 2017 NFL season that culminated in a loss at Super Bowl LII.

Cadence13’s slate of podcasts includes “The Punies” by NBA star Kobe Bryant, “What Really Happened?” by documentary filmmaker Andrew Jenks and producer Dwayne “The Rock” Johnson, “The Oval Office Tapes” by  R.J. Cutler and Blumhouse Television, and the Origins series hosted by James Andrew Miller.

“Why Sports Matter” will be available free on Apple Podcasts, Spotify, Google Play, Radio.com and other on-demand audio platforms on Oct. 30, with new episodes of season one being released every week.

Listen to the trailer here.

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