The number of streamers who can generate revenue on Twitch has grown by more than 86 percent from 2017 to 2018, the company announced on Friday.
The news follows a string of initiatives taken on by the Amazon-owned company that focused on helping up-and-coming creators get discovered and make money on the gaming-centric platform, which, in the past, has proved to be a difficult task for many using the service.
In July, the streamer introduced a new tab on its site called “Creator Camp,” which features insights and weekly live video sessions from successful creators while interacting with viewers in real-time. It also added new categories and tags to make it easier for new streamers to be discovered.
“We love celebrating the community and their achievements. It’s their dedication and passion that have made for a record-setting year on Twitch,” said Kate Jhaveri, chief marketing officer, Twitch. “Our role is to support everyone who helps create the live, interactive and shared entertainment that makes Twitch so unique and we’ll keep that focus in 2019 with more tools, opportunities, and experiences to ensure the community continues to thrive.”
In addition to the growing number of creators making some level of income on Twitch, the streamer announced a spike in the number of people creating content on the platform from 2 million in 2017 to more than 3 million in 2018, with now close to a half a million streamers going live every day.