Warner Bros. announced on Tuesday that David Decker will be promoted to executive vice president, cable and subscription video on demand for the company’s domestic television distribution. He will report to president Ken Werner.
Decker is replacing Tom Cerio, executive vice president, cable sales of domestic television distribution, who will retire at the end of March.
“David is the perfect person to take the reins from Tommy and lead our cable and SVOD sales domestically. Having worked on numerous innovative, complex and unusual licensing agreements on a global basis, David has a wide-ranging understanding of the distribution marketplace, its challenges and its opportunities,” said Jeffrey R. Schlesinger, president, Warner Bros. worldwide television distribution.
“We are confident David will continue to lead this group in the spirit of excellence that Tommy has created and even take it to the next level.”
Cerio joined the company in 2009, heading the cable domestic distribution division since 2009. Now, he will stay on in a sales consultancy role and oversee licensing of all Warner Bros. Entertainment programming.
“Tommy is one of the most talented, innovative and dare I say, well-liked, executives in the television industry,” Schlesinger went on to say. “He has always been passionate about his deals as well as his relationships across the industry with clients, colleagues and competitors alike.”
Before taking the new role, Decker worked at Warner Bros. for a decade as executive vice president, business & legal Affairs, Warner Bros. domestic television distribution and telepictures productions. He previously worked at Stone Stanley Entertainment and served as a production attorney in the business affairs department at Buena Vista Television. He also worked as a contract attorney in the legal department of Paramount Pictures Network Television.
Decker holds a Juris Doctor from Loyola Law School in California.