What Happens if CBS Pulls the Plug on Nielsen Ratings “Big Bang Theory” and “NCIS” data won’t go away — it’ll just get really expensive Tony Maglio and Tim Baysinger December 20, 2018 @ 12:44 PM Share on Social Media Share on Facebook Share on X (formerly Twitter) Share on LinkedIn Share on Email Photo: Bill Inoshita/CBS Read Next Tucker Carlson Says He Plans to Buy Home in Doha, Defends Qatar Hosting Hamas: 'I'm an American … I'll Be Wherever I Want' | Video Comments