Why Apple TV+ Can’t Compete Against Netflix and Disney Without a ‘Friends’ or ‘Seinfeld’

Tech giant makes long-awaited foray into entertainment, but its lack of a library will be a challenge

Apple is betting that star power from Jennifer Aniston, Jason Mamoa and Halee Steinfeld will make up for the lack of a robust content offering from its long-awaited streaming service, Apple TV+, which launched Friday.

After years of starts and stops, Apple finally made its foray into the entertainment space with buzzy titles like “The Morning Show,” “For All Mankind,” and “Dickinson,” but not much else. In fact, Apple TV+ is debuting with just eight original series, making a bold bet that it doesn’t need a fully-stocked cupboard to entice subscribers to pay $4.99 a month.

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Tim Baysinger

TV reporter • tim.baysinger@thewrap.com • Twitter: @tim_bays