Yahoo, Vuguru Partner on Original Scripted Shows

The pact with Vuguru is latest example of Yahoo’s aggressive move into programming for the web

Last Updated: March 12, 2012 @ 10:12 AM

Vuguru is partnering with Yahoo to develop and finance scripted shows, the companies said Monday.

The shows would be distributed domestically on Yahoo! Screen.

The deal comes as Yahoo has been aggressively ramping up its digital video operations. The portal has launched reality shows, scripted series and animated shows in recent months with the likes of Tom Hanks and Style network alum Niecy Nash.

Also read: Tom Hanks Toon Set as Yahoo's First Original Scripted Series

Vuguru CEO Larry Tanz, and Yahoo head of video Erin McPherson announced the news of the licensing deal at the "Times are a’Changin: Digital Storytelling Today" panel at the South by SouthWest Film & Interactive Conference in Austin, Texas.

“Yahoo has demonstrated a serious commitment to premium content, and their ability to reach a massive audience world-wide makes them an ideal distribution partner for the upcoming series of Vuguru-financed shows,” Tanz said. 

Vuguru is backed by former Disney chief Michael Eisner. The studio recently released  "The Booth at the End" starring Xander Berkley and distributed by Hulu, as well as "Don’t Ask Don’t Tell," a film adapted from a one-man Off Broadway show by Marc Wolf.

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