YouTube Now Pulls in a Massive 1.5 Billion Monthly Viewers

The streaming service has 20 percent of the world watching videos each month

YouTube shared a mind-blowing number at this year’s VidCon conference in Anaheim, CA. — the video streaming giant now rakes in 1.5 billion logged-in viewers each month.

That’s nearly half of the world’s 3.5 billion internet users on its platform, or about 20 percent of Earth’s entire population. And the number of YouTube viewers is surely even higher than that, as it doesn’t include the millions of people watching videos without logging in to their accounts.

The figure was shared by YouTube CEO Susan Wojcicki during her VidCon keynote address, where she highlighted several impressive milestones for the company. One that stood out in particular: YouTubers now spend on average one hour each day on the site.

That number still pales in comparison to the amount of time Americans spend watching TV each day, which comes in at a whopping five hours. But it shows a growing shift in the way viewers receive their content, while YouTube continues to expand its TV footprint. Wojcicki said their $35 a month live streaming service, YouTube TV, will now roll out to 15 markets from its initial launch of five this winter.

“We think there’s lots of room to get people to watch even more YouTube,” Wojcicki said onstage.

YouTube announced back in 2013 it had passed the 1 billion monthly viewer mark, but that was for both logged-in and visitor views.