Hearst Corporation Names Neeraj Khemlani Chief Creative Officer

Neeraj Khemlani previously served as executive vice president of Hearst Entertainment & Syndication

Hearst Corporation has promoted Neeraj Khemlani to chief creative officer, the media giant announced Thursday.

Khemlani will oversee Hearst's creative teams, developing stronger digital product designs for the company's various media properties.

“We want to make sure we offer the best possible user experiences across our brands in all forms,” CEO Frank A. Bennack Jr. said in a statement. “Neeraj will work across all our divisions as a champion of the innovation needed to constantly increase that value.”

Khemlani joined Hearst in March 2009 as vice president and special assistant to the CEO for digital media. He was appointed executive vice president and deputy group head of Hearst Entertainment & Syndication in 2001.

He previously served as vice president and general manager of Yahoo News & Information and Yahoo Originals, its web-video arm.

Before entering the business side of media, he worked from 1998 to 2006 as a producer on CBS News's "60 Minutes" and "60 Minutes II." Before that, he was a producer for Peter Jennings at ABC News. He began his career as a newspaper reporter, stringing for the New York Times and the Post-Standard in Syracuse.