New York Times Taps Deborah Needleman for Fashion Mag

Needleman replaces Sally Singer, who was forced out last August

The New York Times has lured Deborah Needleman away from rival The Wall Street Journal to run herd at its fashion and lifestyle magazine.

Needleman will oversee T: The New York Times Style Magazine, the paper said Thursday. She will replace Sally Singer, who was pushed out last August after reportedly clashing with management and failing to boost ad pages.

In a statement, Jill Abramson, executive editor of The New York Times, said Needleman had been tapped to strengthen T's reach.

“Deborah is a creative and innovative editor with an impeccable sense of style and design,” Abramson said in a statement.

At the Journal, Needleman oversaw the style magazine and the weekend lifestyle section.