Despite hitting a low, “The Voice” takes top honors with the 18-49 crowd
The success of “Captain America: The Winter Soldier” at the box office did not translate into ratings gold for ABC’s “Marvel’s Agents of SHIELD.”
The series dropped to a series low Tuesday night, as did NBC’s freshman offerings “Growing Up Fisher” and “About a Boy,” according to preliminary numbers. Even so, NBC managed to win the night in the key demographic with the top-rated “The Voice” — despite that series hitting its own low.
NBC took first place in the 18-49 demographic most important to advertisers with a 2.1 rating/6 share, and was second in total viewers with 8 million.
“The Voice” at 8 p.m. drew a 2.8/9 — down 10 percent from last week, and an all-time low for a regular telecast — and had 10.8 million total viewers.
“About a Boy” at 9 also dipped 10 percent for a 1.8/5, its lowest rating to date, and drew 7.1 million total viewers. “Growing Up Fisher” at 9:30 inched down 6 percent for a 1.5/4, its own personal low, and took 5.6 million total viewers.
“Chicago Fire” at 10 p.m. drew even in the demo with a 1.9/5, taking in 7 million total viewers.
CBS was second in ratings, with a 2.0/6, and first in total viewers with 13.2 million. “NCIS” at 8 inched up 8 percent from last week for a 2.6/8, and was the night’s most-watched show with 17.2 million total viewers. “NCIS: LA” the following hour drew a 2.3/7 with 14.4 million total viewers. A “Person of Interest” repeat followed.
Univision was third in the demo with a 1.2/4 and fourth in total viewers with 3 million.
ABC took fourth place in the demo with a 1.1/3 and third in total viewers with 3.4 million. “Marvel’s Agents of SHIELD” at 8 slid 15 percent from last week to hit a series low of 1.7/6, with 4.9 million total viewers, while “The Goldbergs” the following hour inched down 7 percent to tie a series low of 1.4/4 and had 4.3 million total viewers.
“Trophy Wife” at 9:30 also tied its series low, falling 20 percent in the demo to a 0.8/2 with 2.5 million total viewers. A “Resurrection” repeat rounded out the night.
Fox came in fifth in ratings and total viewers, scoring a 1.0/3 and 2.6 million. “Glee” was up 11 percent in the demo with a 1.0/3 and had 2.6 million total viewers — a 9 percent improvement over last week. “The Mindy Project” at 9 posted a 1.0/3 with 2.3 million total viewers.
The CW ran repeats throughout its primetime slate.
More to come…