From the first, string-laden tracks laid down by Stuart Levin and W.G. “Snuffy” Walden, to recorded songs from well-known artists like Ray Charles and Rickie Lee Jones, “thirtysomething” was a series full of music.
But music is also the main reason why the groundbreaking drama by Marshall Herskovitz and Ed Zwick will only, finally, be issued on DVD on Tuesday -- more than two decades after the hit series went off the air.
Licensing all that great music was expensive -- $1 million for the project, according to one knowledgeble person -- and very nearly prohibitively so.
“Both Ed and I tend to be forward-looking people," said Herskovitz in an email to TheWrap. "It was not like this was a thorn in our side – but every six or eight months, we’d say, ‘Hey, wait a minute, why isn’t this out on DVD yet?’ and we’d call our attorney.”
As the studios have rushed to get TV series on DVD, a handful of well-known shows have been held up because licensing their music has been deemed too expensive or time-consuming.
On Oct. 6, for example, Fox will finally release season one of “Ally McBeal." "Cop Rock," the one year Steven Bochco experiment in cop camp, "China Beach" and "Cold Case," have all been delayed for similar reasons. (See sidebar of top shows not out on DVD).
Indeed, virtually all of “Thirtysomething’s” less popular running mates from the fall 1987 broadcast TV schedule, when it premiered, have been out on disc for some time, including CBS’ “Jake and the Fatman” and NBC’s “Crime Story.”
“Not only do you have to clear the rights with the publisher, but you also have to clear the master rights with the labels,” says Garson Foos, co-head of Shout Factory, which is distributing “thirtysomething” for studio MGM. “And in some cases, rights could be split up among three different publishers.”
Indeed, virtually all of “Thirtysomething’s” less popular running mates from the fall 1987 broadcast TV schedule, when it premiered, have been out on disc for some time, including CBS’ “Jake and the Fatman” and NBC’s “Crime Story.”
The studios have been aggressive in recent years in releasing scripted TV shows into the DVD market, since these titles sell well -- even in a mature disc marketplace -- and can command a higher price point and profit margin than theatrical movies.
According to Gord Lacey, founding editor of tvshowsondvd.com, while the studios tend to license music into perpetuity, paying for regions and timelines that, in many cases, they don’t need, smaller companies like Shout license more efficiently, signing deals that span five years and cover only North America, for example.
“That cuts their music-licensing costs by a lot,” he said.
Shout Factory, for example, will sell the first-season set of “thirtysomething” for $59.99
