ABC has hired former Netflix executive Simran Sethi as head of scripted development, the network announced on Tuesday.
Sethi will oversee scripted comedy, drama and long-form series development in the newly created position of executive vice president, development and content strategy. She is also responsible for developing new content strategies for the network.
She will begin her new role on Aug. 19, reporting to ABC Entertainment boss Karey Burke.
Sethi most recently served as director of International Originals at Netflix, overseeing the roster of originals for India and the Middle East. Prior to that, she spent two years at Freeform, where she worked with Burke on projects like “The Bold Type,” “Siren,” “Marvel’s Cloak & Dagger” and the “black-ish” spin-off “grown-ish,” among others.
She has also worked in development at NBC, Adam Sandler’s Happy Madison and Sony Pictures Television.
“Simran is a creative force with deep relationships across the industry and a proven track record of finding and championing impactful series that resonate with viewers,” Burke said. “I’m so happy to welcome her back to the Disney team. Her fierce passion for developing authentic stories and her exceptional taste will guide our talented development team as we strive to make ABC a leader in brave, quality storytelling.”
“I am both thrilled and humbled to have the opportunity to once again work with Karey Burke and her trailblazing development team during such an exciting and transformative time at ABC,” Sethi said. “The network is a force in the industry that understands the importance of legacy, creating content that delivers the broadest audience possible and supports projects from start to finish — I can’t wait to be a part of a company whose leadership is truly looking to the future.”
11 Lowest-Rated Broadcast TV Shows of the 2018-19 Season That Have Been Renewed - So Far (Photos)
Fun fact for TV shows on the bubble: You don't have to have stellar ratings to get renewed. Yes, Nielsen numbers are a big part of the decision-making process when the broadcast networks choose which series to get rid of and which to keep, but they aren't everything. Each year, plenty of shows which fair modestly in the key demo squeak by. Scroll through the TheWrap's gallery to see the 11 lowest-rated TV shows of the 2018-19 season that have been renewed by Fox, ABC, CBS, and NBC -- so far. All ratings in this story come from Nielsen's "most current" data, which includes a week's worth of delayed viewing where available. Lowest-rated is first, highest-rated last. And, yes, there are ties. Readers can see the complete list of all the broadcast TV shows that have been renewed, canceled and ordered here.
Series: "The Blacklist" Net: NBC 18-49 rating: 1.1
NBC
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Here are the series with not-so-stellar Nielsen numbers that were picked up again by Fox, CBS, ABC and NBC
Fun fact for TV shows on the bubble: You don't have to have stellar ratings to get renewed. Yes, Nielsen numbers are a big part of the decision-making process when the broadcast networks choose which series to get rid of and which to keep, but they aren't everything. Each year, plenty of shows which fair modestly in the key demo squeak by. Scroll through the TheWrap's gallery to see the 11 lowest-rated TV shows of the 2018-19 season that have been renewed by Fox, ABC, CBS, and NBC -- so far. All ratings in this story come from Nielsen's "most current" data, which includes a week's worth of delayed viewing where available. Lowest-rated is first, highest-rated last. And, yes, there are ties. Readers can see the complete list of all the broadcast TV shows that have been renewed, canceled and ordered here.