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SPOTLIGHT:

  • Awards Tracker
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Kayla Cobb

Position

Senior TV Reporter

Twitter LinkedIn

Experience:

Kayla is a senior TV writer at TheWrap, covering the business and content of streaming and linear television. Before joining TheWrap in April of 2023, she was the Senior TV Reporter at Decider, the New York Post’s entertainment vertical that focuses on the streaming industry. Kayla is also a member of the Television Critics Association.

Resides In:

New York, NY

Education:

Kayla received her Bachelor of Arts in Writing and Publication Studies from Clemson University. She also has a minor in Business Administration and studied at Oxford University for a term.

  • Fox News Dominates Election Week Ratings Across Cable and Broadcast, Averaging 5.4 Million Viewers | Exclusive

    From Monday to Friday, ABC came in second with an average of 4.9 million viewers

    By

    Kayla Cobb
    November 12, 2024 @ 8:30 AM

    Pro Available to WrapPRO members

    TV
    8:30 AM
    Fox News Dominates Election Week Ratings Across Cable and Broadcast, Averaging 5.4 Million Viewers | Exclusive

    Pro Available to WrapPRO members

  • MSNBC Viewership Drops by Half in Days After Trump Victory

    Total daily viewership for MSNBC fell by 51%, while viewership for CNN dropped by 26% as Fox News dominates

    By

    Kayla Cobb
    November 12, 2024 @ 7:26 AM

    Pro Available to WrapPRO members

    TV
    7:26 AM
    MSNBC Viewership Drops by Half in Days After Trump Victory

    Pro Available to WrapPRO members

  • ‘Yellowstone’ Season 5 Part 2 Scores Biggest Premiere Night Audience Ever With 16.4 Million Viewers

    The second half of the Taylor Sheridan mega-hit was up 3% across cable and CBS compared to Part 1

    By

    Kayla Cobb
    November 12, 2024 @ 5:30 AM

    Pro Available to WrapPRO members

    TV
    5:30 AM
    ‘Yellowstone’ Season 5 Part 2 Scores Biggest Premiere Night Audience Ever With 16.4 Million Viewers

    Pro Available to WrapPRO members

  • ‘The Daily Show’ Live Election Special Becomes Most-Watched Episode Ever on Paramount+ | Exclusive

    The episode outperformed an average 2024 episode of the late night talker by 275%

    By

    Kayla Cobb
    November 11, 2024 @ 4:30 PM

    Pro Available to WrapPRO members

    TV
    4:30 PM
    ‘The Daily Show’ Live Election Special Becomes Most-Watched Episode Ever on Paramount+ | Exclusive

    Pro Available to WrapPRO members

  • ‘Yellowstone’: Who Was Billy Klapper? That Episode Dedication, Explained

    The cameo continues Taylor Sheridan’s trend of incorporating real-life cowboys into his Western drama

    By

    Kayla Cobb
    November 11, 2024 @ 9:34 AM
    TV
    9:34 AM
    ‘Yellowstone’: Who Was Billy Klapper? That Episode Dedication, Explained
  • Why Did Kevin Costner Leave ‘Yellowstone’?

    Don’t expect John Dutton to return to this part of the Taylor Sheridan universe

    By

    Kayla Cobb
    November 11, 2024 @ 7:50 AM
    TV
    7:50 AM
    Why Did Kevin Costner Leave ‘Yellowstone’?
  • The Kids Are Online: As Gen Alpha Flocks to YouTube, the Industry Chases a New Normal

    The undisputed leader in the children’s space comes with its own list of headaches for companies, creators and parents

    By

    Kayla Cobb and Adam Chitwood
    November 11, 2024 @ 6:00 AM

    Pro Available to WrapPRO members

    TV
    6:00 AM
    The Kids Are Online: As Gen Alpha Flocks to YouTube, the Industry Chases a New Normal

    Pro Available to WrapPRO members

  • ‘Lioness’ Star Zoe Saldaña Says Season 2 Brought Her Closer to Nicole Kidman: ‘I Get to Call Her a Friend’

    The Paramount+ star also tells TheWrap why her character can’t easily “walk away” from the CIA

    By

    Kayla Cobb
    November 10, 2024 @ 11:00 AM
    TV
    11:00 AM
    ‘Lioness’ Star Zoe Saldaña Says Season 2 Brought Her Closer to Nicole Kidman: ‘I Get to Call Her a Friend’
  • Taylor Sheridan’s Horse Riding Competition Series ‘The Last Cowboy’ Returns for Season 5 in November | Exclusive

    The CMT docuseries first premiered in 2019 and follows riders vying for the $1 million prize

    By

    Kayla Cobb
    November 8, 2024 @ 2:15 PM
    TV
    2:15 PM
    Taylor Sheridan’s Horse Riding Competition Series ‘The Last Cowboy’ Returns for Season 5 in November | Exclusive
  • Jimmy Kimmel Claps Back at Elon Musk Jab: ‘At Least My Kids Like Me’ | Video

    The ABC host’s insult comes after the X owner called him an “insufferable nonsense propaganda puppet”

    By

    Kayla Cobb
    November 8, 2024 @ 10:16 AM
    TV
    10:16 AM
    Jimmy Kimmel Claps Back at Elon Musk Jab: ‘At Least My Kids Like Me’ | Video
  • AMC Networks Fully Acquires BBC America for $42 Million

    The network bought the remaining 50% from BBC Studios last Friday

    By

    Kayla Cobb
    November 8, 2024 @ 7:45 AM
    TV
    7:45 AM
    AMC Networks Fully Acquires BBC America for $42 Million
  • AMC Networks’ Profit Drops 35% Due to Challenging Ad Market and Decrease in Affiliate Business

    Streaming subscribers grew 5% in the third quarter of 2024 and now total 11.8 million

    By

    Kayla Cobb
    November 8, 2024 @ 5:54 AM

    Pro Available to WrapPRO members

    Business
    5:54 AM
    AMC Networks’ Profit Drops 35% Due to Challenging Ad Market and Decrease in Affiliate Business

    Pro Available to WrapPRO members

  • ‘Lioness’ Season 2 Becomes 4th Biggest Paramount+ Premiere, Reaching 3 Million Households in First 7 Days | Exclusive

    The Taylor Sheridan drama also saw a 116% lift in views on social compared to Season 1

    By

    Kayla Cobb
    November 7, 2024 @ 11:30 AM

    Pro Available to WrapPRO members

    TV
    11:30 AM
    ‘Lioness’ Season 2 Becomes 4th Biggest Paramount+ Premiere, Reaching 3 Million Households in First 7 Days | Exclusive

    Pro Available to WrapPRO members

  • Nexstar Reduces CW Operating Losses by $119 Million, Surpassing Expectations

    The network’s operating losses were also reduced by $36 million year-over-year

    By

    Kayla Cobb
    November 7, 2024 @ 10:35 AM
    Business
    10:35 AM
    Nexstar Reduces CW Operating Losses by $119 Million, Surpassing Expectations
  • Nexstar Eager to Work With ‘New Congress’ on Deregulating Broadcast Ownership: ‘We See This as a Bipartisan Issue’

    Currently, no one station owner can cover more than 39% of U.S. television households

    By

    Kayla Cobb
    November 7, 2024 @ 9:16 AM
    TV
    9:16 AM
    Nexstar Eager to Work With ‘New Congress’ on Deregulating Broadcast Ownership: ‘We See This as a Bipartisan Issue’
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