Looking to get viewer attention before the other broadcast networks premiere their shows this fall, the CW will debut most of its 2010-11 schedule between Sept. 8 and Sept. 14.
Most of the networks hae set their debuts for the week of Sept. 20-24.
The network will premiere its two new shows first, with new drama "Hellcats" airing its first episode at 9 p.m. Sept. 8, leading out of veteran reality series "America's Next Top Model."
Its other new show, "Nikita," will premiere at 9 p.m. Sept. 9, leading out of hit drama "The Vampire Diaries."
Returning dramas "90210" and "Gossip Girl" will make their season debuts on Sept. 13, and "One Tree Hill" and "Life Unexpected" will return on Sept. 14.
Only the CW's Friday night lineup of "Smallville" and "Supernatural" will return during the traditional broadcast TV premiere week, making their season returns on Sept. 24.
