CW’s “The Flash” is off to an unprecedentedly quick start, naturally.
The superhero series’ Oct. 7 premiere has now been watched by 6.8 million viewers, making it the most-watched telecast in the entire eight-year history of the network, according to Nielsen’s Live +7 Day data. Across all platforms — including initiated streams on digital platforms — the episode has been seen more than 13 million times.
Previously, the highest total viewer tally in L + 7 ratings was 2007’s cycle 2 season finale of “America’s Next Top Model,” which pulled in 6.69 million viewers for the youngest-skewing broadcast network.
“The Flash,” which stars Grant Gustin and was spun-off from the network’s other DC Comics show “Arrow,” also pulled in the highest-rated series debut ever for the CW among men 18-34 (2.5), and was the second highest-rated series premiere in adults 18-49 (2.6).
The debut episode of “The Flash,” rose 41 percent in total viewers in the L + 7 measurement versus Live +Same Day, and jumped 37 percent in adults 18-34 and 39 in the advertiser-sought 18-49 demographic.
As TheWrap previously reported, the network had its most-watched Tuesday night in more than six years when the show premiered on Oct. 7, with 4.54 million viewers tuning in for the live broadcast.
On Oct. 21 the network gave full season orders to both “The Flash” and fellow newcomer “Jane The Virgin,” with the latter debuting as the CW’s most-watched and highest-rated show in its time period in two years.